Tag: Digital Advertising

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Papa Keith Leaves 103.5 The Beat Miami Afternoons for iHeartMedia Corporate Role

"Excited to see his impact continue to grow both on and off the air."

KNZR Host Jaz McKay Exits, Clay Travis & Buck Sexton Added to Daily Lineup

"I just can't work with people who really don't want to be working with me. I don't need it."

8% of Podcast Listeners Pay Attention to Ads, New YouGov Study Shows

“One of the most distinctive things about podcast ads is how frequently they’re not listened to."

Beasley Tampa Taps Will Calder as New Operations Manager

"Will is an outstanding programmer and leader with a proven track record."

Digital Media Advertising Revenue to Surpass Traditional Media in 2025, BIA Advisory Services Data Shows

In total, U.S. local advertising revenue is projected to reach $170.9 billion between traditional and digital media in 2025.

Consultant’s Corner: Tim Richards, Jimmy Steal, And Heidi McIvor-Allen of Collective Heads

Talent must first understand who they are in the context of the show, what they are trying to communicate and especially in the case of mornings, the plot of their show.

Tim Richards, Jimmy Steal, and Heidi McIvor-Allen Form Collective Heads

Collective Heads will offer consulting services for Influencers on air, Podcast Curating and coaching, Creative Talent Coaching, and Digital Advertising.

Should Radio Worry About Advertising Competition From Best Buy and United Airlines Entering The Media Space?

When you think about it, the idea of retail media networks makes a lot of sense. Radio’s portability has always been a strong argument for reaching customers just prior to purchase, especially for “bricks and mortar” retailers.

Audacy Announces Partnership With Claritas for New Enhanced Advertising Measurement

The partnership was announced at the Consumer Electronic Show 2025.

Elon Musk: Major Advertisers Are Returning to X Platform

He added a thank you to X CEO Linda Yaccarino and the rest of the company's advertising sales unit for "your hard work in restoring confidence in our platform and ensuring that advertising content only appears where advertisers want it shown."

How Should a Radio Advertising Sales Rep Answer, ‘So, What Do You Do for a Living?’

Barrett Media produces over 20 stories per day on the music, news, and sports media industries. Stay updated on the latest happenings by signing up to...

Managing Digital Advertising Clients

One of the differences in managing a new radio client versus a digital advertising client is attending the weekly or bi-weekly status or check-in...

How Advertisers Can Protect Their Digital Ad Spend

Invalid website traffic from automated scripts and "bad bots" will waste $71 billion this year.

Radio Digital Ad Revenue Grew to $1.9 Billion in 2023

“What’s most impressive is that radio came out fighting for digital dollars when the pandemic hit and hasn’t let up for a second.”

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KNZR Host Jaz McKay Exits, Clay Travis & Buck Sexton Added to Daily Lineup

"I just can't work with people who really don't want to be working with me. I don't need it."

8% of Podcast Listeners Pay Attention to Ads, New YouGov Study Shows

“One of the most distinctive things about podcast ads is how frequently they’re not listened to."

Beasley Tampa Taps Will Calder as New Operations Manager

"Will is an outstanding programmer and leader with a proven track record."

MLS Commissioner Don Garber: Sports Rights Will Continue To Grow On Streaming Platforms

"The experiment of a paid subscription didn't work. Do I think we're going there at some point in the future? Maybe five years, maybe 10 years? I agree with that, but we were early."