Tag: Jeff Caves
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Radio Must Do More With Less
"How many of your current on air people could be in sales? How many sales reps could be on the air? Have we ever asked them?"
Sometimes It Pays Not To Have a 5-Year Plan
"When you consider that 20% of small businesses fail in their first year, 30% of small businesses fail in their second year, and 50% of small businesses fail after five years, it's rewarding to know that we've beaten the odds so far."