Tag: media advertising

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25% of News Consumers Now ‘Fanatics’, Stagwell Data Shows

Additionally, 74% say they have a more positive impression of companies that advertise within news environments.

Cam Newton Reportedly Departs ESPN As Part Of Network’s Layoffs

"Newton is just the latest regular contributor on First Take to depart the network."

Andy Schuon Named CEO of Academy of Country Music

"ACM needs a forward-thinking leader to match that momentum."

ESPN President Jimmy Pitaro Notes “Difficult Decisions” as Network Begins Layoffs

"We had to make some difficult decisions about job impacts that we will be communicating today."

Advertising Categories for News/Talk Radio

This week, Barrett Media is all about the BNM Summit. While excellent information was presented on how to hunt for political dollars and growing...

If Trust Matters in Media, Then Why Are Advertisers Fixated on Social Media?

"A second look at radio and TV might be worth it. The audience trusts it. Maybe it's time that advertisers did too."

Overcoming Common Objections to Buying Sports Radio Advertising

Addressing these common objections can help clients confidently invest in sports radio ads and achieve significant returns.

Majority of Media Advertising Projected to Be AI-Aided By End of Decade

Forecasts show that 69.5% of all advertising revenue will be AI-aided, while that number is expected to grow to over 90% by 2029.

Advertising Dropped 8% in February, New Report Shows

The decline coincides with a 7% decrease during January.

Indianapolis, Philadelphia, Baltimore See Largest Political Ad Spends in Recent Weeks

President Joe Biden's campaign has been the biggest spender, dropping $7.2 million.

Managing The Crisis – Steve Shanks, Ad Results

"Steve Shanks lends his insights on how the advertising business has been affected by the economic downturn due to the coronavirus."

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Cam Newton Reportedly Departs ESPN As Part Of Network’s Layoffs

"Newton is just the latest regular contributor on First Take to depart the network."

Andy Schuon Named CEO of Academy of Country Music

"ACM needs a forward-thinking leader to match that momentum."

ESPN President Jimmy Pitaro Notes “Difficult Decisions” as Network Begins Layoffs

"We had to make some difficult decisions about job impacts that we will be communicating today."

NFL Network Insider Tom Pelissero Reportedly Departs As Part Of ESPN Layoffs

"Pelissero joined NFL Network in July 2017. Before that, he covered the NFL for USA Today starting in 2013, part of a team that won an Associated Press Sports Editors Top 10 award."