Tag: Media Sales
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The Importance of an Advertising Slogan
Use these steps to craft a powerful slogan and build a strong, memorable image in the minds of your customers.
Seller to Seller: Sales Meeting
Similar to coaching or managing a team, each client and prospect has to be treated a little bit differently.
Seller to Seller: Scott Speropoulos, Audacy Memphis
“I was that guy when it’s fourth and long and no time left, give me the ball."
How to Renegotiate Your Annual Sports Radio Advertising Contract
Reducing expenses within an annual radio agreement takes a strategic negotiation and budget management approach.
Seller to Seller: Sales Meeting
How do you stand out? What are you doing that is different than anyone else to get people's attention or to keep people's attention?
How to Help Your Clients Stand Out In Recruitment Through Advertising
Invest in strategic advertising to enhance your reputation, attract qualified candidates, and be the go-to employer in your industry!
An Advertisers Guide to Effective Local Event Sponsorship
By first defining values, then carefully selecting an event sponsorship, efficiently staffing them with employees or temp agencies, and following up with purpose, companies can create value for themselves and their community.
Advertising Budgets Are Not One Size Fits All
Combining these methods or a custom approach based on specific business needs often proves most effective when setting advertising budgets.
5 Ideas For December Sales Success
How much better will you enjoy Christmas and New Year knowing you have some presentations to make to prospects who want to roll into 2023 with a new idea?
All Sales Are Not The Same
Are all sales the same? I used to tell reps all the time, I don’t care why the client buys – as long as...