Tag: Meet the Podcasters

"Podcasts are a very intimate thing. It's an intimate one-to-one relationship with the listener. It makes sense to lean so heavily on the talent when you're marketing and presenting it.:

"We have always looked at our audio part of the company and our audio slate as one that we are not only free too, but also would like to stand outside of a football."

“We’re looking at audio listens, video views, social engagement, YouTube shorts, all those pieces. There's an aggregate number.”

"Once you understand that a successful podcast benefits from being in the moment, talking about what's happening now just like they do in sports; then you can use those same strategies successfully."

"Only the client knows what the client wants. Being proactive and creative and being as much of a visionary as you can in these pitch meetings is equally important to listening."

"There's now over literally a million podcasts, right? Most of them come and go so quickly. Everyone thinks "I'll start a podcast." It's not that easy and it's not that easy to get a market share."

"You know, one thing that happens, and clearly it happened to me, your audience grows older with you. If you're lucky enough to have a big audience, your audience gets older with you."