Tag: Nielsen Radio Ratings
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Nielsen Can Avoid Recent Criticism With One Simple Move
Put the study out there for all of us in the industry to review and raise questions.
101 KXL Delivers Dominant Ratings Performance in Portland Winter Book
101 KXL finished second in the market in both Persons 35-64 and Persons 25-54.
95.5 WSB Strong Across The Board in Atlanta Winter Ratings Book
In the weekday prime ratings (M-F, 6a-7p), the station finished as the top station in the Persons 35-64 category, garnering a 8.5 share.
WBBM Shines in Chicago News/Talk Winter Ratings Book
WBBM delivered an impressive 5.6 share to rank third among Persons 35-64. The Chicago news radio outlet was also tied for 9th with Persons 25-54 with a 3.5 share.
Nielsen Audio Meets the Kardashians
I don’t know about you, but when I hear the word “enhancement”, I’m more likely to think of a Kardashian than Nielsen.
Nielsen Revises Market Rankings Ahead of Spring Ratings Period
Dallas has now surpassed San Francisco as the fourth largest market, according to Nielsen. With the slip, San Francisco drops to fifth.
Eastlan Ratings Expands Ratings Services in 3 Markets
“When we founded Eastlan in 1999, I don’t think any of us expected to still be growing 25 years later."
To Nielsen or Not to Nielsen, That is the Question
The industry needs audience measurement. Call it ratings or whatever you want, we need to understand the composition of our audiences.
Nielsen Ends Radio Ratings in 3 More Markets
In total, Nielsen has ended rating services for more than 30 markets since 2016.
Understanding the Nielsen Control Panel — Part 3
The CPR can be an incredibly useful tool for PPM markets if you do your best to get the most from it.