Tag: Point To Point Marketing

“Even if you don't take my bet, at least I hope I gave you good information that taught you something.”

"I want the listener to recognize that the show might be smarter than most, but is not so smart that it isn't entertaining."

“We're not going to grow in the way that we want to grow if we're only thinking about the hardcore bettor that we were serving in 2018.”

"I think the goal is to try and give you information that's palpable and that people can digest and absorb."

"I worked in college football and I worked in the NFL, and the reality is you talk about it in those buildings like a fan would talk. 'Is this player better than the other player?' 'This coach sucks.' I mean, you have the same conversations."

“Building a docu-style YouTube channel, that's the next challenge. I don't think anyone else is trying that because it's insane.”

"I'm sixty years old, I've seen the change, but in all honesty, to me, you turn the microphone on and I'm just doing a show."

"You know, one thing that happens, and clearly it happened to me, your audience grows older with you. If you're lucky enough to have a big audience, your audience gets older with you."

"I think people know that we're locally owned and operated, and that goes so far because people know how much we are part of the community."

"The frenzy around influencer marketing, it's given us the opportunity to leverage the relationship our talent have with their listener bases and go out and meet with clients and help tell that story."