Tag: Point To Point Marketing

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David Samson Underestimated What Radio Means to Baseball

"We don’t need baseball on radio anymore."

Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Point-To-Point Marketing to Award $20,000 Audience Development Campaign at the 2026 Barrett Media Audio Summit

"The campaign delivers more than 2,000,000 paid social impressions through a customized audience development strategy built around your brand's specific goals."

Audacy CEO Kelli Turner to Speak at the 2026 Barrett Media Audio Summit in New York City

"Kelli will join me for the Keynote Conversation on Tuesday, June 30th."

The 2026 Barrett Media Audio Summit Reveals Its First 22 Speakers

"This event is designed to serve executives, managers, programmers, talent, sales/advertising professionals, and anyone who has an interest in better understanding the audio business."

Point to Point Marketing Signs On as Presenting Sponsor of the Barrett Media Audio Summit

"We're proud to support a Summit focused on ideas, growth, and the future of our industry."

Meet The Leaders: Chris Balfe, Chief Executive Officer, Red Seat Ventures

"I think Red Seat Ventures really has a chance of being the next-generation network or next-generation provider for A-list talent. That's certainly our goal."

2025 BSM Summit Presented by Point to Point Marketing: Day 1 Recap

Key takeaways from this year's sessions and speakers from day one of the Barrett Media Sports Summit

Chicago Sports Radio Legend Mike North to Receive the Lifetime Achievement Award at the 2025 BSM Summit

"I’m humbled and proud to receive this honor. I love radio, and can't wait to see everyone at the Summit."

Meet The Leaders: Mike Hartel, Alpha Media

"Now, we've never been in a better position as a medium. The only problem is we are the only ones who know it."

Meet The Leaders: David Kantor, Radio One and Reach Media

“What we decided was to compete locally, we needed to have bigger footprints.”

Meet The Leaders: Kevin LeGrett, iHeartMedia

“What we've had to do is we have to make sure people understand that we can enter through several doors where our competitors can’t.”

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Why Fox News’ Ratings Slump Isn’t the Warning Sign Everyone Thinks

People are tired, man. And oftentimes, the most likely answer is the correct one.

FOX Sports Turned World Series Pregame Coverage Into a Championship Performance

"In a broadcast where every detail mattered, FOX’s production staff delivered a performance worthy of the game's biggest stage."

Major League Baseball Has a Problem, and the NFL Is Only Part of It

"Baseball can control whether there are baseball games to watch in 2027. If owners and players can't figure that out, they won't have to worry about the NFL stealing their audience."

Eutopia Credits Hard Work and New York Pride for SiriusXM Success

“Once you can rock the mic in a state where you can hardly pronounce any of the towns, but you still connect with the people, you feel like you can make it anywhere, especially where you’re from."