Tag: Radio Advertising Bureau
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Warren Kurtzman of Coleman Insights Wants Radio to Prove Its Brand-Building Power
"We need something that more effectively demonstrates the impact that we have for advertisers."
Bonneville’s Scott Sutherland: Radio Needs to Sell Smarter, Not More
"You can't be where we want to sell everything. I think we all got kind of bit in the rear for a while, where all these new products are coming out and we want to sell everything. That's a problem."
Former RAB Executive Vice President George Hyde Dies
The Radio Advertising Bureau (RAB) is mourning one of its own. Former executive George Hyde has died.
What We Know: George Hyde served as the...
Radio Advertising Bureau Adds Sabina Widmann As Executive Vice President
"I look forward to working with RAB's members and team to help provide meaningful resources, education and support that help broadcasters navigate continued change and growth."
Bob Lawrence Announces Upcoming Retirement From Radio Business
"I'm truly proud of all I've accomplished throughout this wonderful career that has filled nearly half a century in the blink of an eye."
The Industry According To….Susan Larkin
"A local advertiser doesn’t need “the industry’s reach”. They need trusted voices that move behavior in a market."
Radio Digital Revenue Surpasses $2 Billion, Is Largest Growth Driver New RAB Data Shows
“Digital has moved from being a nice add-on to a primary growth engine.”
RAB Adds New Slate of Members to Board of Directors
The Board of Directors meeting was held in Carlsbad, California, where three new members were added to the already established group of members.
RAB and MIW Wrap 17th Annual Rising Through the Ranks
Twenty-six women broadcasters were selected for the program, which focused on leadership, team culture, and work-life balance.
2025 BNM Summit Adds Julia Ziegler, Brad Lane, Tim McCarthy, Michael Spacciapolli, and Mike Hulvey
"24 incredibly sharp professionals from some of news/talk's most important brands are set to take the stage in New York, and we're not done yet."