Tag: Radio

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Why Urban Radio’s Future Depends on a Bold Rebrand Strategy

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Think about what’s trending now in music, video, entertainment, and social media. Are you where your listeners are?

Can Sports Radio Still Recruit the Former Athlete?

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"For sports radio to be persuasive, it needs to be believable. For sports radio to be believable, it must remain credible"

How Mike McVay’s Journey Led Him to the Radio Hall of Fame

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“I was shocked. I mean, it just didn't register at first. But it means so much to me because, again, you think of where you started and what motivated you to get into it.”

20 Brands In 20 Days: Rick Strauss, 98 Rock Baltimore

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A lot of people say it, but I think this company and this station really walk it in terms of local personality-driven community-engaged radio.

Media Executives Are Missing The Mark If They’re Not Promoting Brand Progress

Columns Jason Barrett Jason Barrett -
I wonder if you've thought about how much more you gain vs. what you lose by having your brand story told.

Every Radio Star Has This Specific Trait

Columns Peter Thiele Peter Thiele -
Providing a “listener focused experience” is our job. It is about the connecting with the audience.

Scott Shannon: ‘Radio Is Not Dying’

Radio BNM Staff BNM Staff -
Last week, an article in The Wall Street Journal titled “Sadness and Static as AM Stations Fade” discussed the demise of AM radio. It pointed out...

The Future Becomes The Present at CES

Columns Jason Barrett Jason Barrett -
"After spending a week at CES I'm excited, curious, optimistic, and cautious about the future."

A Christmas Poem

Columns Dave Greene Dave Greene -
I am not a big fan of this time of year. I know I sound like a Scrooge, but everyone in sports media sales...

Radio Works

Columns Dave Greene Dave Greene -
You did all the work. You saw the billboard on the highway and emailed yourself to call the prospect. You found a way through...

Baseball and Radio Managers Must Excel At These 5 Steps

Columns Jason Barrett Jason Barrett -
While the Los Angeles Dodgers and Houston Astros engage in a battle for major league baseball supremacy, the news off of the diamond during...

There’s Light At The End of This Tunnel

Columns Jason Barrett Jason Barrett -
The radio business is dead. Turn off the lights. Pull the plug. It's over. Finished. Done. How many times have we heard these negative narratives...

Winning and Losing

Columns Dave Greene Dave Greene -
Do you love to win or do you hate to lose? I remember being asked this question in an interview once when I was younger....

BSM Podcast – Season 2 – Episode 9 – Dan Mason – CBS Sports Network

BM Podcasts Jason Barrett Jason Barrett -
On the 9th episode of Season 2, radio executive turned play by play announcer Dan Mason joins the show to discuss the various stages...
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Popular

Can Sports Radio Still Recruit the Former Athlete?

Columns 0
"For sports radio to be persuasive, it needs to be believable. For sports radio to be believable, it must remain credible"

How Mike McVay’s Journey Led Him to the Radio Hall of Fame

Features 0
“I was shocked. I mean, it just didn't register at first. But it means so much to me because, again, you think of where you started and what motivated you to get into it.”

20 Brands In 20 Days: Rick Strauss, 98 Rock Baltimore

20 Brands in 20 Days 0
A lot of people say it, but I think this company and this station really walk it in terms of local personality-driven community-engaged radio.

Silver Tribe Media’s Neal Carruth is Ready to Build Something Bigger

Features 0
"One of the big draws for me at Silver Tribe was the ability to help clients with everything that I've learned over two decades plus in radio and podcasting."

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