Tag: talk radio

You have 12 seconds to impress listeners of this age group. Air personalities need to aircheck themselves.

The platforms are the ones using your opinion to make money (and train their AI engines). You get to think that your value is measured by the number of followers and likes you accumulate.

Every news/talk station is a living, breathing, entity. You must demonstrate that fact every hour of each day.

"The nature of any PD is going to be to tinker, and to adjust and make, make changes,. And I think the really good ones stop and say, 'Let me make a good assessment.'"

While some of these hosts are serving hundreds of stations, others are only on dozens of stations, with plenty of room to grow in the years ahead.