When asked why they listen to local radio, 40% of those aged 18-34 said that local content is the key reason. That's higher than the overall level (30%) and the 55+ crowd (20%).
"I don’t think I do what ‘Woj,’ Shams, or any of the great people who have come through Yahoo have done. I came here to collectively build something great, and I feel we are."
"I kind of look at it right now as its extended preseason in some ways where it’s figuring out who’s going to be that rotation over the course of time."
When asked why they listen to local radio, 40% of those aged 18-34 said that local content is the key reason. That's higher than the overall level (30%) and the 55+ crowd (20%).