Tag: Versant

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What to Know Ahead of the 2026 Barrett Media Audio Summit

"If you are not a sponsor, ticket buyer or recipient of a complimentary guest pass and plan to attend, reach out asap. You must be on the ticketed list to gain entry."

How Country Radio Is Turning Up the Volume for America’s 250th

"America's 250th birthday is pushing programmers to go bigger."

Taylor Swift, Beyoncé, BTS: Inside Women’s Rise In Live Music

You don't need a research report to figure this...

Broadcast Companies Must Rethink Podcast Cross Promotion on Sports Radio Stations

"Broadcast radio remains one of the most powerful promotional tools in media. But power without precision is wasteful. If companies want better results, they need a cross-promotional model that reflects how audiences actually discover content today."

Versant CEO Mark Lazarus to Earn 2026 Golden Mic Award From BFOA

"Broadcasting has always been about connecting people, and the Foundation’s work reminds us of the profound responsibility and privilege we have to support one another, especially in times of need.”

LPGA Announces Partnership With FM With Every Event Airing Live Nationwide

"This is a major step forward for the women’s game, and it’s only the beginning"

Versant Announces USA Sports Division Housing WWE, NASCAR, WNBA and More

"Our new USA Sports brand and division name leans into USA Network’s decades-long reputation as a top national sports and entertainment network"

MSNBC Unveils New MS NOW Time Square Studios

More than 2,500 individual LED lighting modules are included in the new studio.

MSNBC Sets Date For Transition to MS NOW Branding

MSNBC says MS NOW will be rooted in 10 core principles for its journalists to follow and will guide its editorial decision-making.

Kate Scott Named Lead WNBA Play-By-Play Voice On USA Network

"It’s a way to add my voice to one of the most important and influential leagues in the world, and I cannot wait to get to work"

WNBA Reaches 11-Year Media Rights Agreement With VERSANT

"This partnership with VERSANT and USA Network marks another significant milestone for the WNBA’s continued growth"

MSNBC Sets Date to Begin Separation From NBC News, Including Rebrand to MS NOW

The two companies will continue joint operations in Washington, D.C. until Sunday, October 19th.

VERSANT Signs Multi-Year Rights Agreement With League One Volleyball

"We’re thrilled to showcase the stars of LOVB and bring women’s pro volleyball to a national primetime audience on USA Network beginning this January"

MSNBC Was Wise to Cut Ties With Matthew Dowd, But How Do They Avoid Similar Situations in the Future?

There's a firm and steadfast rule that everyone -- not just cable news outlets -- should hold when it comes to hiring.

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How Country Radio Is Turning Up the Volume for America’s 250th

"America's 250th birthday is pushing programmers to go bigger."

Taylor Swift, Beyoncé, BTS: Inside Women’s Rise In Live Music

You don't need a research report to figure this...

Broadcast Companies Must Rethink Podcast Cross Promotion on Sports Radio Stations

"Broadcast radio remains one of the most powerful promotional tools in media. But power without precision is wasteful. If companies want better results, they need a cross-promotional model that reflects how audiences actually discover content today."

TikTok Tests Voice Calls, Bringing Back a Classic Radio Tactic

"For TikTok, every retained interaction is valuable."