After more than four decades on cable television, Inside the NFL is staying with ViacomCBS, but moving to the company’s new streaming service Paramount+.
The decision was announced Wednesday night by Frank Pallotta of CNN who detailed plans for CBS All Access to rebrand as Paramount+. The new OTT platform will launch March 4 with a fresh name and expanded content.
Inside the NFL has aired on Showtime since Sept. 2008, following a more than 30-year run with HBO. As CBS readies the launch of Paramount+, the addition of Inside the NFL provides subscribers to the streaming service with a heritage football series. The show’s current setup features notable hosts James Brown, Phil Simms, Brandon Marshall and Ray Lewis, serving as the cast since 2019.
Inside the NFL is a small part of Paramount+ which, according to Pallotta, will offer live programming in addition to more than 30,000 episodes and movies from Paramount Pictures, CBS, Comedy Central, Nickelodeon, BET and MTV at launch.
The streaming service will have two pricing tiers, $4.99 per month with ads and $9.99 without. ViacomCBS currently has about 30 million subscribers globally, with expectations of nearing 75 million by 2024, the majority coming from Paramount+. In comparison, Showtime estimates 20 million cable subscribers and an additional 7 million on their OTT platform.
Brandon Contes is a former reporter for BSM, now working for Awful Announcing. You can find him on Twitter @BrandonContes or reach him by email at Brandon.Contes@gmail.com.
