Cumulus Media has flipped format from one brand of talk on WHLD in Buffalo to another with the nationwide launch of Dan Bongino’s show earlier this week.
WHLD has become Talk 1270, moving away from sports talk anchored by CBS Sports Radio.
The station is carrying a slate of Cumulus-owned, Westwood One syndicated hosts, straying away only to carry the Compass Media Network-distributed Lars Larson show in the evening.
Jim Riley, Vice President/Market Manager, Cumulus Buffalo, said: “We’re very excited to launch Talk
1270 this week in Buffalo as Dan Bongino launches his national radio show. Western New Yorkers
can now enjoy daily radio shows on Talk 1270 from two of the most listened-to podcasters in
America, Ben Shapiro and Dan Bongino, as well as other marquee talk radio favorites.”
Full weekday lineup:
1am-5am Red Eye Radio
5am-6am First Light
6am-7am America In The Morning
7am-8am First Light
8am-9am America In The Morning
9am-12n Chris Plante Show
12n-3pm Dan Bongino Show
3pm-5pm Ben Shapiro Show
5pm-6pm Michael Knowles Show
6pm-9pm Lars Larson Show
9pm-10pm Dan Bongino Replay (Hr 1)
10pm-1am Jim Bohannon Show
