There are many still discussing what went wrong with CNN+ leading to Warner Bros. Discovery’s decision to pull the plug on the streaming service less than a month since it launched.
CNN’s media reporter Brian Stelter spoke about what went wrong for their platform on “Reliable Sources,” stating that many are still trying to process the decision to ax CNN+ since it puts some staffers at a crossroads regarding their careers.
“Years of development possibly down the drain. Some of the shows may never be seen. Hundreds of staffers may be laid off, though the company is trying to place many of them in new jobs,” Stelter said.
“Amid these bruising headlines, folks are trying to make sense of it. Some partisans are leading a predictable talking point that it’s about politics. But the truth is, this was a corporate move.”
Whether it was a political or corporate move, Stelter stated that the streaming platform was doomed from the start due to the time of its launch since WarnerMedia was in the process of merging with Discovery.
“This CNN+ service was doomed because of the timing of a merger and clashing streaming strategies. The new owner, Warner Brothers Discovery has big plans to combine multiple streaming platforms to make one big challenger for Netflix,” Stelter added.
Eduardo Razo is the Assistant Content Editor for BNM, which includes writing daily news stories on the news media industry. He can be found on Twitter @eddierazo_ or you can reach him by email at eddie1991razo@gmail.com.
