Salem Media is starting to recoup the $4.5 million investment in Dinesh D’Souza’s documentary “2000 Mules,” the movie that alleges voting fraud during the 2020 presidential election, per The Wrap.
The controversial movie debuted initially in 270 theaters rented by the film’s producers for one week with one showing per day. Also, on May 20th, D’Souza’s flick returned for regular theatrical release in 411 movie houses with four showings a day, including at least 169 Cinemark locations.
“With the success of the movie, everyone talking about the movie, a lot of independent theaters began to call us, ‘Hey, why didn’t we have this movie in the theater?’” D’Souza said.
In its opening weekend as a theatrical release, “2000 Mules” grossed $751,755. Furthermore, it’s also available as an on-demand digital movie on the video streaming platform Rumble.
“It’s too early in the movie release window to properly estimate where Q2 revenue for this film will end up, but we are pleased with the results to date and certainly expect to make a solid profit from Salem’s investment in this movie,” Santrella said.
Eduardo Razo is the Assistant Content Editor for BNM, which includes writing daily news stories on the news media industry. He can be found on Twitter @eddierazo_ or you can reach him by email at eddie1991razo@gmail.com.
