One of the fastest growing digital sports entities has accomplished another first for their company. Jomboy Media has hired its first CEO, former Major League Baseball official Andrew Patterson.
Patterson was most recently chief strategy officer of Greenfly and before that, he was the senior director of new media for MLB Advanced Media.
“With Andrew, we have added a CEO who shares our vision of who we are, as well as what we are aiming to become,” read a statement from Jomboy Media. “He is a proven executive with a history of navigating the digital sports world which will enable us to expand our reach and bring more people into the amazing community we have been lucky enough to create.”
“Jomboy Media has already built something special, using the brand’s unique and authentic voice to connect the next generation of fans to baseball and beyond,” said Patterson. “I’m thrilled to be joining this group of creative, talented people and helping to guide Jomboy Media into its next phase as a bonafide power player in the sports and entertainment media space.”
Patterson was at the helm when MLB grew its collective social media following from three million to more than 136 million across eleven global digital platforms.
