After a less-than-stellar report on the television ratings front for the first half of the NHL season, ESPN saw encouraging news from the 2023 NHL All-Star Game ratings.
The event on ABC saw an average of 1.5 million viewers over the weekend, with the game peaking at 1.9 million viewers.
That number is a 31% increase over the 2022 edition of the event, ESPN reported. In the coveted 18-49 demographic, the festivities were up 52% compared to a season ago.
On Friday evening, the NHL All-Star Skills event was the top-rated cable program in the 18-49 demo, with an average of just over 1 million viewers.
However, last year’s events — bot the NHL All-Star Skills and NHL All-Star Game — were faced by competition from the 2022 Winter Olympics.