The Volume may only be two years old, but it has quickly proven it has all the experience needed to deliver memorable events. Case in point, the company’s Super Bowl media party, which has quickly become a must-attend event during Super Bowl week. If you work in the business and aren’t there, you’re missing out.
Last year, Colin Cowherd and his team celebrated the company’s one year anniversary with a special bash in California, attended by some of the biggest names in sports and the media industry. This year in Phoenix, the second act was even stronger.
Held Wednesday night at The Duce, the three hour celebration included a live DJ, free food and beverages including a signature cocktail called The Cowherd, and of course, some of the biggest movers and shakers in the media business. Executives in attendance for the event included The Volume’s Founder, Colin Cowherd, the brand’s Head of Content Logan Swaim, 30 for 30 co-creator and current CEO of Words + Pictures, Connor Schell, WWE’s EVP of Development and Digital, Jamie Horowitz, Michael Klein of Silver Tribe Media, Josh Pyatt of Endeavor, Premiere Networks President Julie Talbott, Emmis Communications CEO Jeff Smulyan, American Media President and former ESPN Audio SVP Traug Keller, and FOX Sports Radio’s power team of Don Martin and Scott Shapiro.
Talent could be found throughout the venue as well. Among those to appear included the co-host of UNDISPUTED, Shannon Sharpe, PFT Commenter of Pardon My Take, Outkick Founder Clay Travis, Taylor Lewan and Will Compton from Barstool’s ‘Bussin’ With The Boys, Kevin Clark from The Ringer, Cousin Sal, ESPN’s Mina Kimes and Doug Kezirian, Cowherd’s on-air partner at FOX Sports Jason McIntyre, and a number of The Volume’s on-air talent such as Mike Silver, John Middlekauf, Alex Monaco, and Liv Moods. Even accomplished reporters such as Andrew Marchand of the New York Post, John Ourand of the Sports Business Journal, Michael McCarthy of Front Office Sports, and Bryan Curtis of The Ringer made time to attend, as did a number of top media agents.
The Volume has already cemented its position in the sports audio and video space, but if it decides it wants to get into the events business too, Wednesday’s night’s party showed it could likely excel at that as well.
