Mike Breen doesn’t like to be thought of as the “voice of the NBA.” Unfortunately for him, a moniker like that comes along with calling nearly two decades’ worth of NBA Finals.
His signature call, “BANG!” is well-known by fans and players across the league. For someone that doesn’t like being called the voice of the league, you can imagine how he reacted when Front Office Sports’ Michael McCarthy asked if “BANG!” had supplanted Marv Albert’s legendary “YES!”.
“No, I can’t say that,” Breen answered. “As somebody who looked up to Marv and worshiped the way he called the game, and the influence he had. He’ll always, for me, be the voice of the NBA.”
Mike Breen says all he needs is to know that the players and fans enjoy the catchphrase. He is going to make sure that doesn’t change.
“I love the game so much and if it adds to an excitement of a moment, then I did my job. Because that’s the whole idea – to enhance the moment. I try not to use it too much. I never want to overdo it because then it gets tired.”
Players have responded to Breen’s catchphrase in a variety of ways. He says Jamal Murray has made a habit of hollering it back to him when the Nuggets guard sinks a three-pointer. Steph Curry even named his new signature shoe after the iconic phrase.