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Sunday, November 24, 2024
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UPCOMING EVENTS

Quu Unveils ‘Quu Visual Network’ Led by Industry Veteran Sam Rogers

"Visual advertising is an untapped revenue stream for radio stations, and we’re looking to realize its potential.”

Quu Inc. has announced the Quu Visual Network (QuuVN), a new division bringing the power of Visual Quus to national advertisers. Industry veteran Sam Rogers, well-known for his radio and media sales expertise, will lead the division, reporting directly to Quu’s CEO, Steve Newberry.

Launching in collaboration with Quu’s clients, QuuVN’s mission is to grow demand for visual advertising in local markets. Through the network’s broad reach, major brands can engage listeners with Quu’s patented Content Partnership and other sponsorships that deliver non-intrusive, high-impact sales messages on dashboard screens.

Rogers has decades of experience in corporate partnerships and strategic sales. He has held prior leadership roles at Audacy, CBS Radio, Radio One, and Cumulus Media.

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“We’re focused on driving growth for our partners and the industry. By highlighting the unique value of Quus, we can create new pathways for growth,” said Sam Rogers, EVP/Quu Visual Network in a release. “This isn’t about competing for ad budgets—it’s about bringing in new money. Visual advertising is an untapped revenue stream for radio stations, and we’re looking to realize its potential.”

“We aim to create opportunities for every Quu client by educating agencies and CMOs on the impact of visual content, whether for local, regional, or national campaigns,” said Steve Newberry, CEO of Quu. “Sam’s leadership will be instrumental in attracting and motivating brand marketers to increase their investment in radio.”

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