Barrett Media’s first-ever Top 20 in Audio Advertising is here. This series starts with a look at the Top 20 Audio Advertising Agencies (radio and podcast) of 2026.
These results represent the feedback supplied by one hundred and forty four voters across the radio, podcast and advertising industries. Our voting committee includes podcasting and radio industry executives, advertising analysts, and radio market managers. It also includes sales managers, account executives, and independent media operators. The voting sample represents sixty one media groups in total.
Important Details
As you review the results, please remember that our voters live in different cities and work for different companies. They have different marketing goals, challenges, preferences, and relationships. They also weigh certain factors higher than others including total spend, digital vs. traditional, category dominance, and campaign consistency. We involve a large group of voters in this series from various groups in order to avoid geographical and corporate bias.
This series is similar to our Top 20 in Radio in how it is analyzed and presented. Each brand, agency and/or individual that gains a vote earns points. A first-place vote equals 20 points. A 20th place vote receives 1 point. We asked voters to answer up to six questions. They listed which agencies, brands and individuals mattered most to their business, in exact order. Barrett Media does not vote in this process. We simply collect the feedback, add up the results, and present the information. Our goal is to simply showcase the best of the audio advertising industry as recognized by media sales and management professionals.
Lists are subjective, We recognize that. There is no perfect system for presenting a collective snapshot of an industry. However, recognizing businesses, brands and individuals who invest in the audio industry matters as much as celebrating those who create content and connect with listeners. We hope you’ll take a moment to reach out and congratulate everyone recognized this week. Thank them, too, for continuing to invest in and support the audio industry.
I want to thank Dylan Barrett for creating the artwork for this series. I also want to thank every voter who took time to share their feedback. Now without further delay, here are Barrett Media’s Top 20 Audio Advertising Agencies of 2026.
Additional Notes:
- Oxford Road finished thirty nine (39) points ahead of Ad Results Media to earn the top spot in this category.
- Spot #21 belonged to Mynt which finished sixteen (16) points behind Tinuiti for 20th place.
- The closest contest saw Adopter Media finish one (1) point ahead of ROI360+.
- Thirteen (13) agencies received at least one first-place vote from our voting committee.
This Week’s Schedule
- Tuesday, October 6: Top 20 Podcast Advertisers of 2026
- Wednesday, October 7: Top 20 Local Radio Advertisers of 2026
- Thursday, October 8: Top 20 National Radio Advertisers of 2026
- Friday, October 9: Top 20 Advertising Executives of 2026
To stay updated on each day’s results, bookmark our website, subscribe to our newsletters, and follow us on X, Facebook, LinkedIn, TikTok, YouTube, and/or Instagram.
