Tag: Radio Advertising

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CMA Broadcast Awards 2026: Full List of Winners

The Highway Hot 30 Countdown with Buzz Brainard on SiriusXM won Weekly National Personality of the Year, while Big D & Bubba from Silverfish Media took the daily national honor.

The Podcast Study 2026: 40% of Listeners Say Host-Read Ads Influence Purchases

“For us, the next step is applying what we learned. We have much more knowledge now about how people discover content, what makes them stay, and what separates a highly engaged consumer from everyone else."

Political Advertising for Ohio, Texas Senate Races Accounts for 47% of All Senate Spending

Republicans have spent 60% of the money invested in the nine battleground races, while Democrats account for the remaining 40%.

The Clay Travis & Buck Sexton Show Added to AM 1100 The Flag

"The combination of our proven local talk programming and Clay and Buck will be unbeatable."

Jack White’s Board Game and the Lost Art of Creating Fans

"Are we developing fans, or just collecting streams?

Music Radio Is for Millennials: What One Hour in Traffic Reminded Me

"This series of music felt like I was in a millennial fever dream, sparking memories that spanned nearly 30 years."

Barrett Media’s Top 20 Advertising Executives of 2026

"Voters were asked to answer up to six questions and list which groups and individuals were most important to their business in exact order."

Barrett Media’s Top 20 National Radio Advertisers of 2026

"We asked voters to answer up to six questions and list which groups and individuals were most important to their business in exact order."

Barrett Media’s Top 20 Local Radio Advertisers of 2026

"Voters were asked to answer up to six questions and list which groups and individuals were most important to their business in exact order."

Meet The Leaders: Lainie Fertick, President, iHeartMedia Insights

"Our promise is to put on real life human voices in our radio hosts and podcasters. To ensure that there would always be a human, there had all sorts of consequences from listeners being so thankful for that promise. But also for our own employees."

The Persuadable Middle Is Music Radio’s Real Opportunity

"The persuadable middle doesn't need another argument about why radio matters. They need us to remove some of the reasons they're afraid to buy it."

Barrett Media’s Top 20 Podcast Advertisers of 2026

"Voters were asked to answer up to six questions and list which groups and individuals were most important to their business in exact order."

Barrett Media’s Top 20 Audio Advertising Agencies of 2026

"Voters were asked to answer up to six questions and list which groups and individuals were most important to their business in exact order."

The Industry According To: Jeff Federman, Audacy

"Advertisers should expect us to establish metrics before the campaign begins, measure the right behaviors and report what happened afterward."

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The Podcast Study 2026: 40% of Listeners Say Host-Read Ads Influence Purchases

“For us, the next step is applying what we learned. We have much more knowledge now about how people discover content, what makes them stay, and what separates a highly engaged consumer from everyone else."

Political Advertising for Ohio, Texas Senate Races Accounts for 47% of All Senate Spending

Republicans have spent 60% of the money invested in the nine battleground races, while Democrats account for the remaining 40%.

The Clay Travis & Buck Sexton Show Added to AM 1100 The Flag

"The combination of our proven local talk programming and Clay and Buck will be unbeatable."

Former CBS News Radio Staffers Accept Final Edward R. Murrow Award Victory

Some held signs reading “Fired for Overall Excellence,” highlighting the contrast between the network’s industry recognition and its closure earlier this year.