Charese Fruge

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Charese Fruge’ is an award-winning Content, Broadcast, and Marketing executive with over 20 years of experience in markets like Los Angeles, San Francisco, Houston, San Diego, and Las Vegas. As the owner of MC Media, she works with radio brands and individual talent, especially young women, helping them grow their brands and negotiate on their own behalf. She is also a Voice Actor and Voice Over Talent as well as a Freelance Writer for International Broadcast Outlets.  Find her at @MCMediaOnline or www.mcmediaonline.com.

How Brian Figula Guides 98.5 KFOX in a Unique Bay Area Radio Market

"It’s critical to keep a fresh playlist, aircheck talent regularly, be on top of trends both on and off air and engage offline."

How Chasta Michaelis Pushes Rock Boundaries at 107.7 The Bone

“This is a market that cares intensely about their music. So we cater to that passion at The Bone."

Sue Kelley Elevates 103.5 The Arrow with Local Focus

“Our company mission is to build up, connect, inform, and celebrate communities and family. We are in the trenches with the community."

Marty Linck Keeps 95 KSHE St. Louis Rocking and Relevant

“The imaging, the marketing and the air talent are what keep KSHE fresh. We work hard to tap into topical content choices and try to reflect what's happening today.”

David Moore: Programming In Phoenix Is Like Always Being On A First Date

"You have to be cognizant of the fact that you are regularly being exposed to potential P1s that are not very familiar with you. It’s kind of like always being on a first date.”

Breaking

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."