Hollywood Strikes Are Good News For Live Game Rights
"Executives and fans alike fear a content slowdown as we near the fall. Do you know who couldn’t be happier about this though? The NBA."
Why Is the Biggest Barstool Audience on TikTok?
“The world is made up almost entirely of non-P1 consumers. When it comes to digital media, TikTok may be the very best way to reach them and show them that it is worth coming back over and over.”
Why Do We Still Treat Ratings Like Gold?
"In 2023, we all agree they do not tell the full story of a station’s reach. Yet, our sellers cling to them and so does ownership."
Do Streamers Need to Invest in Linear TV For Sports Dominance?
“As in any business deal, the answer to the question ‘does that make sense?’ will only become clear with math.”
Meet the Market Managers: Chad Boeger, Union Broadcasting Kansas City
"I think people know that we're locally owned and operated, and that goes so far because people know how much we are part of the community."