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Demetri Ravanos

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Demetri Ravanos is a former columnist and editor for Barrett Media. He is the creator of The Sports Podcast Festival, and a previous host of the Chewing Clock and Media Noise podcasts. He occasionally fills in on stations across the Carolinas in addition to hosting Panthers and College Football podcasts. His radio resume includes stops at WAVH and WZEW in Mobile, AL, WBPT in Birmingham, AL and WBBB, WPTK and WDNC in Raleigh, NC. You can find him on Twitter @DemetriRavanos or reach him by email at DemetriTheGreek@gmail.com.

Isn’t It Time For Another Ratings Innovation For Radio?

Columns Demetri Ravanos Demetri Ravanos -
"PPM, the last great innovation in measuring radio audiences, was rolled out fifteen years ago. That is multiple lifetimes in terms of technology."

4 Programmers Explain Why They Wouldn’t Miss The BSM Summit in New York

Columns Demetri Ravanos Demetri Ravanos -
"What do they want to learn? What do they hope colleagues learn from them? Who do they want to meet? Here's how they answered those questions."

How Can Sports Radio Make The Most Of Twitter?

Columns Demetri Ravanos Demetri Ravanos -
"If we learned anything from the message boards of the early 2000s, it's that the internet is filled with pretend experts and people pushing narratives that aren't valuable or in some cases, aren't based in reality."

Don Martin Loves Everything About The BSM Summit

Columns Demetri Ravanos Demetri Ravanos -
“This is a place you want to be because none of us are short of opinions and none of us are are pulling in any direction other than the same direction to make the vertical better.”

Sometimes Listeners Just Want Sports Radio Comfort Food

Columns Demetri Ravanos Demetri Ravanos -
"The stuff that we find boring isn't always useless. Look, sometimes your audience just wants to hear you talk about special teams or shooting percentages."
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Breaking

Why Gordon Borrell Investigated the AI Disconnect Between SMBs and Media Sellers

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"We're all in the advertising and marketing business, in the small niche world that we live in, and we think, 'Oh yeah, use it to make a headline, use it to write copy or do a summary of something.' And yeah, they're using it for that. But it's a remarkably small percentage. And they're also not using it to any great extent right now for marketing and advertising recommendations."

20 Brands in 20 Days: Chris Malone, KJLH Los Angeles

20 Brands in 20 Days 0
"The fact that we're able to be so deep in our scope, it creates loyalty and passion with our listeners."

Why iHeartMedia Should Drop the Non-Compete Fight With Former KXnO Talent

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"iHeartMedia would be best served by dropping its contention over a non-compete breach and allowing Roberts and Strain to move forward. Doing so wouldn't diminish the company's contractual rights. It would demonstrate something far more valuable: perspective."

If YouTube No Longer Has Measurement Standards, Why Should Broadcast Media?

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This isn't a fair fight, and it never really has been. Broadcast radio and television didn't just bring a spoon to a knife fight here. It brought a feather duster to a bazooka battle.