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John Mamola

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John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

NBC Sports Use of Snoop Dogg at the Winter Olympics Reveals A Hidden Truth

Columns John Mamola John Mamola -
"NBC Sports didn’t change the games. It didn’t alter the rules, the athletes or the stakes. It simply changed the lens."

T-Bob Hebert Details How Creative Culture Is Fueling ‘Wake up Barstool’ for Growth on FS1

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"My first success metric is am I proud of what we just did? That’s something that can bounce from day to day, but the goal is to have fun and a good time."

Apple’s Video Podcast Shift Must Be a Wake up Call for Sports Radio

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"The brands that win over the next decade won’t debate whether video matters. They’ll focus on executing it better than anyone else. They’ll understand that visibility drives discovery, discovery drives engagement, and engagement drives revenue."

Chris Myers’ Versatility Bridged the Daytona 500, the NFL and Beyond At FOX Sports

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"If you can do a lot of things good enough, you’re going to stay employed for a long time. As a sports fan, I would be bored with just one sport if they weren’t playing."

Why WDAE Shifting to 95.7 FM Is Sports Radio’s Latest Validation Statement

Columns John Mamola John Mamola -
"This moment represents more than a frequency change. It reflects belief. Belief in local voices. Belief in sales execution. Belief that sports fans deserve a full-strength megaphone in their own backyard."
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20 Brands In 20 Days: Brian Michel, KYGO & KOSI, Denver

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"What you can't do is create for the community unless you really are part of it and have lived it."

The Industry According To: Frank Kramer, KLOS/Los Angeles

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"As much as we have fun in our ridiculousness, the fact that our community comes together to support each other and we are that conduit gives the show and myself more purpose and satisfaction."

Why Netflix Can’t ‘Netflix’ The Field Of Dreams Game

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"Netflix has spent its first MLB season attempting to prove it can create a live sports event that feels different. Now, it has an opportunity to prove it understands something equally important: Different doesn’t always mean more."

Why Ben & Woods’ Latest Extensions Could Be Their Grand Finale With 97.3 The Fan

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"I got fifteen and a half years in San Diego doing morning radio. The last eight with Ben have been the most magical. Anything beyond that is just gravy for me. Honestly, if I had my way, this would be the last contract maybe."