John Mamola

543 POSTS
John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

ESPN Should Play to The Strengths of Roster Talent Like Jason Kelce

"Experimentation isn’t the problem. In fact, it’s necessary. Audiences evolve, consumption habits shift, and standing still is the fastest way to become irrelevant. But experimentation without intention? That’s when the square peg keeps getting jammed into the same round hole."

Audacy Must Begin Telling a Better Story to Those Inside the Walls

"If Audacy truly believes its story is as strong as it claims, now is the time to prove it—not externally, but internally. Culture doesn’t follow strategy. It follows trust."

How Shae Cornette Is Finding Her Voice Ushering in a New Era of ESPN’s ‘First Take’

"Hosting a premiere show on ESPN of course was a goal of mine. But did I think that First Take would come available, and I’d be first in line? I didn’t know anything. It just sort of worked out that way."

Why ESPN Radio’s Next Move Could Define How It Views It’s Future

"This decision can’t be about comfort. It can’t be about familiarity. And it definitely can’t be about recreating something that no longer exists. It has to be about vision."

How Chris Van Vliet Found Accidental Success With Consistency, Content, and Wrestling Storytelling

"You need to keep that in mind with the type of content you’re creating. There’s a life cycle on it. If I’m going to put something on YouTube that might get suggested as a recommended video months from now. I want the viewer to click on that and not be disappointed."

Breaking

How Jodi Koontz Went From Producer to Anchor of a Syndicated Show

"The reason I think it's important to tell that story is because that's the day I learned you have to ask for what you want."

Joe Rogan Was Never Going to Be On 60 Minutes – But Should He?

Even in a state of flux, the idea of Rogan suiting up as a 60 Minutes correspondent ranks somewhere between unlikely and laughable — about as plausible as me waking up next to Salma Hayek. But should it be that far-fetched?

Clay Travis Exposes the Perception Problem Hurting News/Talk Radio

As an industry, we need to realize that a rising tide lifts all boats. Many shows and stations are where they need to be with their digital game, but many are still well behind the curve.

Radio Keeps Earning a C+ When It Has A-Level Talent

"Today's system rewards tenure over talent, safeness over boldness, and sameness over creativity."