John Mamola

543 POSTS
John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

How Sports Radio Can Change the Playbook on the Holiday Music Format Flips

"This holiday season, don’t just watch the ratings slide toward jingles and bells. Fight for every listener"

Three Lessons ESPN Taught Other Networks for Their Upcoming Carriage Disputes

"Was there anything to learn from this dispute that ESPN and other sports networks can change their approach next time? Because there will be a next time"

Why MLB Cannot Consider Moving the World Series To Other Networks

"In a time when every sport is chasing the next billion-dollar deal, baseball should remember what truly built its value — consistency, familiarity, and trust"

Have Sports Media and Fans Forgotten What ESPN Is?

"Sports was meant to be the escape, and the programming direction of ESPN serves as exhibit A of that escape"

Meet The Leaders: Jeff Warshaw, CEO & Founder Connoisseur Media

"Having one-to-one relationships with our listeners is something that we need to continually always remember is the bread and butter of our business"

Breaking

How Jodi Koontz Went From Producer to Anchor of a Syndicated Show

"The reason I think it's important to tell that story is because that's the day I learned you have to ask for what you want."

Joe Rogan Was Never Going to Be On 60 Minutes – But Should He?

Even in a state of flux, the idea of Rogan suiting up as a 60 Minutes correspondent ranks somewhere between unlikely and laughable — about as plausible as me waking up next to Salma Hayek. But should it be that far-fetched?

Clay Travis Exposes the Perception Problem Hurting News/Talk Radio

As an industry, we need to realize that a rising tide lifts all boats. Many shows and stations are where they need to be with their digital game, but many are still well behind the curve.

Radio Keeps Earning a C+ When It Has A-Level Talent

"Today's system rewards tenure over talent, safeness over boldness, and sameness over creativity."