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John Mamola

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John Mamola is Barrett Media's sports editor and daily sports columnist. He brings over two decades of experience (Chicago, Tampa/St Petersburg) in the broadcast industry with expertise in brand management, sales, promotions, producing, imaging, hosting, talent coaching, talent development, web development, social media strategy and design, video production, creative writing, partnership building, communication/networking with a long track record of growth and success. He is a five-time recognized top 20 program director in a major market via Barrett Medi's Top 20 series and has been honored internally multiple times as station/brand of the year (Tampa, FL) and employee of the month (Tampa, FL) by iHeartMedia. Connect with John by email at John@BarrettMedia.com.

Why ESPN Should Double Down After ESPN BET Didn’t Pay Off

Columns John Mamola John Mamola -
"Make no mistake about it—ESPN isn’t done betting. The PENN deal was a first draft, not the final version"

Meet The Leaders: Scott Sutherland, Executive Vice President of Regional Media Operations, Bonneville International Corporation

"Meet The" Series John Mamola John Mamola -
"Our business model all starts with we’re local content creators and not trying to get out of our way as it relates to distribution wherever our audiences are. That's where we want to go. Capped off with not a national sales strategy, but more hyperlocal"

Where Sports Radio Can Win as ESPN and YouTube TV Lose the Sports Consumer

Columns John Mamola John Mamola -
"Has there ever been a more perfect opportunity for sports radio to serve as the connection in the fan’s time of need"

How Michael Jordan’s Load Management With NBC Sports Ruins the Spectacle and Exposes the Hypocricy

Columns John Mamola John Mamola -
"If Wayne Gretzky, Tom Brady, and Derek Jeter can find time to discuss current-day league events, so can Michael Jordan"

Why Success for Mike Valenti Lies in Doing Things His Way on 97.1 The Ticket

Features John Mamola John Mamola -
"I’m going to do this one way—my way. In my view, it’s the right way. If people want bought-and-paid-for radio, there are plenty of places to go and get it. God bless"
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Breaking

How Jodi Koontz Went From Producer to Anchor of a Syndicated Show

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"The reason I think it's important to tell that story is because that's the day I learned you have to ask for what you want."

Joe Rogan Was Never Going to Be On 60 Minutes – But Should He?

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Even in a state of flux, the idea of Rogan suiting up as a 60 Minutes correspondent ranks somewhere between unlikely and laughable — about as plausible as me waking up next to Salma Hayek. But should it be that far-fetched?

Clay Travis Exposes the Perception Problem Hurting News/Talk Radio

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As an industry, we need to realize that a rising tide lifts all boats. Many shows and stations are where they need to be with their digital game, but many are still well behind the curve.

Radio Keeps Earning a C+ When It Has A-Level Talent

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"Today's system rewards tenure over talent, safeness over boldness, and sameness over creativity."