Ron Harrell

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Ron Harrell is a columnist for Barrett Media. He founded Harrell Media Group, specializing in radio and audio brand consultation, fractional management, and talent coaching. He has worked in every role on the Programming and Branding side during his career, becoming management and executive-focused in the post-Telecom Act era. Ron has held leadership roles for media groups such as ABC/Citadel, CBS Radio, Chancellor Media, Cumulus Media, Hope Media Group, Hubbard Broadcasting, and WAY Media. 

Interested parties are invited to learn more about his company Harrell Media Group and reach out by email at Ron@HarrellMediaGroup.com.

Exclusive articles:

5 Ways To Make Your Listeners Birthday Special While Creating Marketing Gold

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Here are a few ideas to freshen the noisy connection world of database birthday greetings, whether you have a database of 400 or 40,000.

Music Radio First Quarter Promotion Ideas

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Remember when we panicked and said, “Hey, 2024 is almost here. We better start planning.” This just in: Thanksgiving is over, and Christmas is less than a month away.

Things Music Radio Should Be Thankful For This Thanksgiving

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Internally, I make a list of things for which I’m thankful. This year, I expanded the list to What Radio Should Be Thankful For in 2024.

What Can You Do When You’re Not The Christmas Station?

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What if you’re not the Christmas station or the Christmas streamer? What do you do during this season?

3 Keys to Maximizing Radio Remote Broadcasts

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If being local is a unique characteristic of radio broadcasting, the remote event allows us to be among the people. Social Media has given us a gift of sharing our personality on multiple platforms.
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Breaking

What Sports Radio Can Learn From Jon Gruden

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"It continues to baffle me how hard it is for sports radio stations to figure out that the best form of advertising your brand is through your listeners."

When Does ‘New Music’ Stop Being ‘New’?

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I will throw this out there now: in today’s world of music consumption, calling anything “new” longer than a week is a mistake!

Success of Newsmax IPO Shows Cable News is Far From Dead in the Water

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Chris Ruddy became an overnight billionaire this week. I think it's hard to ring the "Cable news is dying!" bell when that's the case.

Dealing With The Less Glamorous Side Of Management

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While being the boss does have many benefits, it's crucial that everyone in an organization understands the less glamorous side of leadership.
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