Indie88 and Ian March, Northern Attitude: Part 2
“I’ve heard American programmers just assume everything we play is because we’re legally required to."
Media Research: Can They ALL Be Right?
Media advertisers and sellers are bombarded with media research and data from various sources. Remarkably, most research presented to clients usually indicates they are...
Mark Sanchez is On His Way to Becoming a Star NFL Analyst for FOX Sports
It’s not often that one segment on a program inspires an entire column, but you are about to read an example of this happening....
Radio Station Programmers Need to Make Time for Creativity
You likely have more than one job at the radio station. You are being pushed in a myriad of directions. We often forget that...
The State Of Radio And What Are We Doing About The Future
I think there is some sense in the idea that one all-news radio station is really all the city can sustain, but it’s about cash more than anything from the LMA to the AFTRA contract to the sales commissions.
One Year Later, Radio Without All Access
"UMG said at the top of the year that they were going to take the revenues that they paid people to promote radio or market to radio and cut the budget in half."
Michael Phelps Has Some Rowdy Gaines in Him, Which Should Make NBC’s Transition Pretty Easy in 2032
There’s no way NBC Sports can find another Rowdy Gaines to call swimming, which is why Gaines’ announcement that the 2028 Los Angeles Games...
Fighting the Urge to Throw in the Towel And Staying Positive in Radio
Today, we all recognize that “change” is an inevitable truth we all must either accept or simply throw in the towel.
Pierre Bouvard, Chief Insights Officer for Cumulus Media and Westwood One, Still Bullish on 2024 Political Ad Dollars for Radio
As election season comes into full swing, everyone is looking to get a piece of the advertising revenue pie. E-marketer has forecast political spending...
Snoop Dogg Definitely Has a Future With NBC Sports
“If sports media can learn anything from this moment it’s that fun matters.”
