Tag: branding

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Thunder-Pacers NBA Finals Game 7 Most-Viewed NBA Finals Game Since 2019

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"The ESPN NBA broadcast of the action airing in prime time on ABC and ESPN+ averaged 16.4 million viewers"

ESPN Expands ‘Take Back Sports’ Initiative with New Website, Grants, and Partnerships

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"ESPN’s continued investment underscores the network’s broader commitment to leveraging its platform to create positive social impact."

Maria Taylor Named Lead Studio Host for NBA on NBC

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"To know that I’ll spend the next five years with my NBC family telling the stories of the Super Bowl, the Olympics, the NBA Playoffs, and the WNBA Finals is more than a dream come true"

Joe Rose: Please Keep Stephen A. Smith ‘Off the NFL Stuff’

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"I see recently some people have just said, 'Enough, man. Enough of Stephen A. every time you turn around, Stephen A.’s in your face. He’s on this show, he’s on that.'"

The Basic Truths Of Marketing: It’s Not Set It And Forget It

Business Bob Lawrence Bob Lawrence -
We have learned over the years that no marketing plan employs a "set it and forget it" tactic.

Is Music Really Your Brand?

Columns Bob Lawrence Bob Lawrence -
I believe the real music revolution began in 2001 when Steve Jobs introduced the first iPod as something neither radio nor any Walkman could accomplish.

How to Take Your Personal Brand to the Next Level

Columns Peter Thiele Peter Thiele -
Always respect your brand’s relationship with the station. You are a 24-hour-a-day goodwill ambassador for your employer. Always keep that in the forefront of your skull. 

7 Steps To Build Your Own Sales Brand

Columns Jeff Caves Jeff Caves -
"Invest in the best, you, and don't be like the rest."

Selling Drama The TNT Way!

Columns Jason Barrett Jason Barrett -
For the past 10 years, if you've watched TNT television you likely heard the channel's slogan "We Know Drama". It's a tagline in my opinion which...

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ESPN Expands ‘Take Back Sports’ Initiative with New Website, Grants, and Partnerships

Business 0
"ESPN’s continued investment underscores the network’s broader commitment to leveraging its platform to create positive social impact."

Maria Taylor Named Lead Studio Host for NBA on NBC

Television 0
"To know that I’ll spend the next five years with my NBC family telling the stories of the Super Bowl, the Olympics, the NBA Playoffs, and the WNBA Finals is more than a dream come true"

Joe Rose: Please Keep Stephen A. Smith ‘Off the NFL Stuff’

Radio 0
"I see recently some people have just said, 'Enough, man. Enough of Stephen A. every time you turn around, Stephen A.’s in your face. He’s on this show, he’s on that.'"

Former 106.5 WYRK Host Megan Carter Joins 97 Rock in Buffalo

Radio 0
"It’s music I love, so it’s an honor to be able to continue the great tradition of 97 Rock and play this timeless music."

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