Tag: Classic Rock

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

It’s Time For Classic Rock to Reopen the Request Lines

Columns Mike Stern Mike Stern -
We claim it’s our ability to connect with our listeners that sets us apart from a boring Spotify stream. Let’s prove it.

Ideas Classic Rock Can Steal From Sports Talk

Columns Mike Stern Mike Stern -
Compared to a boring streaming channel, when we tell the stories of Classic Rock artists and songs, it’s a great way to get listeners to care.

Does Country Radio Still Have A Woman Problem?

Columns Jeff Lynn Jeff Lynn -
“I don't want SOUNDS to clump...gender doesn't come into consideration." - Scott Roddy

93.1 The Mountain’s ‘ICE’ Credits the 3-Minute Qualifier For Making Her Sharper

Features Charese Fruge Charese Fruge -
"It’s made my breaks tighter, and honestly, more impactful,” says Ice

AC Radio Don’t Wait To Fix The Holes In Your Fence

Columns Kevin Robinson Kevin Robinson -
You hear that flaw in your presentation. Fix the obvious holes in your fence. Today.

It Doesn’t Have To Be Old To Be Classic…Or Does It?

Columns Mike Stern Mike Stern -
At one time, that liner frequently played next to new songs from Classic artists on Classic Rock stations.

HANK-FM Creator Howard Kroeger Discusses The Popularity of Classic Country

Features Jeff Lynn Jeff Lynn -
“That irreverent tone makes HANK stand out. I hate to say it, but there are a lot of vanilla brands out there, and we have taken advantage of that."

Taylor Jukes Shares Her Insights on Managing and Becoming An A+ Talent

Features Charese Fruge Charese Fruge -
“Talent needs to have a cross-platform strategy, understanding where to meet their audiences to keep them engaged.

Golf Lessons That Translate To Classic Rock

Columns Mike Stern Mike Stern -
What makes that interesting for our world is that golf faces some of the same challenges as Classic Rock and Classic Hits stations.

Marty Linck And 106.5 The Arch Delight And Surprise St. Louis

Features Jeff Lynn Jeff Lynn -
“Delight and surprise, we call it. It has to be a part of the format, but it's still a mainstream format. It's a mile wide, an inch deep."
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."