Tag: Classic Rock

Music radio isn’t just about playlists or ratings; it’s about culture, lifestyle, nostalgia, and personality.

After doing this for 23 years, he says one of the secrets his team has learned is how to “regulate creativity,” putting their writing onto a schedule.

“Our company mission is to build up, connect, inform, and celebrate communities and family. We are in the trenches with the community."

“We think of ourselves as a major radio station and don't worry about what New York is doing. You've got to have a product that stands up to some of the biggest brands in their formats in the world, whether it's CBS FM, Z100, or Q1043.”

Instead of the goal being to ask people what they thought about the station and gather information, it was about giving them access to the station and creating an open dialogue.

“It feels like a lot on your shoulders sometimes, because I grew up with this station. It was my radio station, and now I'm the one putting it together."

"You have to be cognizant of the fact that you are regularly being exposed to potential P1s that are not very familiar with you. It’s kind of like always being on a first date.”

iHeartMedia is set to launch “iHeartRadio ICONS with Bruce Springsteen, Celebrating Tracks II: The Lost Albums.”

The unique thing about Phoenix is that summer is for locals only and is actually a little slower than the rest of the year due to the intense heat.

It’s this sort of approach to repackaging the world of Classic Rock that provides the best opportunity to tap into the passion for the music we see in younger generations without expecting them to listen to the radio.