Tag: Classic Rock

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The Industry According to Gary Jay, Land Shark Promotion Studio

"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

For Classic Rock, the Nighttime is the Right Time

Luckily for Classic Rock stations, there are a lot of options that could help win the night without adding costs or creating additional burdens for existing staff.

Streaming Data Can Help Spot(ify) New Classics

“There’s more data than ever about music consumption, but it’s also more confusing and overwhelming than ever." - Matt Bailey

92 KQRS’s James Kurdziel ‘Leans Into’ Music Evolution

We’re just leaning into it,” says Kurdziel. “I tell people here, we’re not changing what we are; we’re changing what we do.“

Rock & Roll Is Back And A Force For Radio And Advertising

Rock continues to be a dominant genre in physical album sales, trailing only Jazz and World Music on the ranker.

92 KQRS Minneapolis Is ‘Under Construction’

The station website and social media tell listeners to “Come back Thursday, April 3rd at 6 am to hear what we’ve been cooking up here at Minnesota’s 92 KQRS!”

Promo Meeting: March Brackets And Final Four Plays

I worked at a Classic Rock station where March brought the “Brackets Of Rock.” Choose 68 bands and solo singers and create a bracket.

Consultant’s Corner: Lee Abrams, Lee Abrams Media Visions

I’m amazed that at this time of unprecedented competition in audio, terrestrial radio has its eye off the creative ball, opting for autopilot presentations and creative paralysis.

The Pulse: Christmas Music, Community Connections, And Radio Industry Happenings

A few years ago, I had a conversation with a well-known consultant, and I suggested that the shine was finally off the all-Christmas music format for music radio stations.

Musical Differences Are An Amusing Take On The Generational Jukebox

Let’s take a look at the musical habits of Boomers, Gen Xers, Millennials, and Zoomers and how they might amusingly see each other!

WFEB Sylacauga AL Flips To Classic Rock ‘100.9 The Mountain’

Lake Broadcasting transitioned the format of radio stations AC WFEB (B101)1350-100.9 W265DV/Sylacauga, AL, to Classic Rock, as "100.9 The Mountain."

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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."