Tag: Classic Rock

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

92 KQRS’s James Kurdziel ‘Leans Into’ Music Evolution

We’re just leaning into it,” says Kurdziel. “I tell people here, we’re not changing what we are; we’re changing what we do.“

Rock & Roll Is Back And A Force For Radio And Advertising

Rock continues to be a dominant genre in physical album sales, trailing only Jazz and World Music on the ranker.

92 KQRS Minneapolis Is ‘Under Construction’

The station website and social media tell listeners to “Come back Thursday, April 3rd at 6 am to hear what we’ve been cooking up here at Minnesota’s 92 KQRS!”

Promo Meeting: March Brackets And Final Four Plays

I worked at a Classic Rock station where March brought the “Brackets Of Rock.” Choose 68 bands and solo singers and create a bracket.

Consultant’s Corner: Lee Abrams, Lee Abrams Media Visions

I’m amazed that at this time of unprecedented competition in audio, terrestrial radio has its eye off the creative ball, opting for autopilot presentations and creative paralysis.

The Pulse: Christmas Music, Community Connections, And Radio Industry Happenings

A few years ago, I had a conversation with a well-known consultant, and I suggested that the shine was finally off the all-Christmas music format for music radio stations.

Musical Differences Are An Amusing Take On The Generational Jukebox

Let’s take a look at the musical habits of Boomers, Gen Xers, Millennials, and Zoomers and how they might amusingly see each other!

WFEB Sylacauga AL Flips To Classic Rock ‘100.9 The Mountain’

Lake Broadcasting transitioned the format of radio stations AC WFEB (B101)1350-100.9 W265DV/Sylacauga, AL, to Classic Rock, as "100.9 The Mountain."

20 Brands In 20 Days: David Moore KSLX, Phoenix

The library of a Classic Rock station is kind of the great American songbook. Americans grew up with these songs, and now you're getting into what I call second-generation classic rock listeners.

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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."