Tag: Meet the Podcasters

Browse our Latest articles!

The Industry According To: Kathleen, Kesley, & Chris, Columbia Records

"Relationships matter. Analytics matter. Being able to speak the language matters."

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

Meet The Podcasters: Mike Foss, ESPN

"Podcasts are a very intimate thing. It's an intimate one-to-one relationship with the listener. It makes sense to lean so heavily on the talent when you're marketing and presenting it.:

Meet The Podcasters: Richelle Markazene, Omaha Productions

"We have always looked at our audio part of the company and our audio slate as one that we are not only free too, but also would like to stand outside of a football."

Meet The Podcasters: Peter Gianesini, Sinclair Broadcast Group

“We’re looking at audio listens, video views, social engagement, YouTube shorts, all those pieces. There's an aggregate number.”

Meet The Podcasters: Andrew Samson, The Volume

"Once you understand that a successful podcast benefits from being in the moment, talking about what's happening now just like they do in sports; then you can use those same strategies successfully."

Meet The Podcasters: Bonnie Bernstein, Walk Swiftly Productions

"Only the client knows what the client wants. Being proactive and creative and being as much of a visionary as you can in these pitch meetings is equally important to listening."

Meet The Podcasters: Chris Jericho, Talk is Jericho

"There's now over literally a million podcasts, right? Most of them come and go so quickly. Everyone thinks "I'll start a podcast." It's not that easy and it's not that easy to get a market share."

Meet The Podcasters: Mike Francesa, BetRivers

"You know, one thing that happens, and clearly it happened to me, your audience grows older with you. If you're lucky enough to have a big audience, your audience gets older with you."

Popular

Why TikTok Followers Don’t Equal Radio Talent

"Some creators can. Others simply do not translate."

Tom Brady’s Viral Weekend Was A Business Lesson Sports Media Missed

"Far too many were eager to mock a staged wrestling angle, a promotional appearance, or a calculated branding move that they overlooked what was actually happening."

Why Cumulus Sees Xperi Data as a Big Data Breakthrough for Radio

"We're excited because we feel this is a step forward in using technology to change the way people think about radio. This is really the big data moment for radio, at least as we see it."

A.I. in Radio: Where Is the Uncrossable Line?

"A.I. does not live in local markets, play games at your remotes, connect with listeners, or comprehend what culture you have built inside your cluster."