Tag: NCAA Tournament

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How Fox News Audio’s ‘No Fear’ Strategy Built It for the Digital Age

Fox News Audio Senior Vice President John Sylvester isn't...

Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Whether It’s March Madness or the Radio Business, It’s Always About the Team

When talking about accomplishments, always explain the successes with "we," not "I." It might have been your idea, or you may have done the majority of the work, but nobody will ever think less of you for sharing credit.

Mike Valenti: Jordan Kent’s First Four Call Was Worst Since “Boom Goes The Dynamite Kid”

"This guy. Fake voice. Pushing it. Fake enthusiasm. Bad jokes. Go away, never to be seen again. An absolute atrocity,"

Why March Madness Could Benefit From More Than One Broadcast Partner

"As much as fans may desire consistency in a fragmented world, college basketball needs a new coat of paint on its signature event."

March Madness Meets Midterms: How News/Talk Can Steal Sports Radio’s Playbook

​How can we take advantage in news/talk with content and/or listener-engaging events that can engage beyond the die-hard political base? Think about how sports are able to hyper-engage their audience and grab the casual sports fans.

Nick Bahe Added To Westwood One’s Coverage Of The NCAA Tournament

"March Madness is the greatest sporting event and I’m so excited to cover it again with the great people at Westwood One."

Sean Pendergast: ‘I Think People Want to See Heavyweights’ in the Final Four

"You want Cinderellas until you don’t want Cinderellas anymore."

What March Madness Can Teach News/Talk Radio Hosts About Topic Selection

The niche topics -- AKA, the underdogs -- are (generally speaking) dead. 

Sportsbooks’ Influence Fades as Money Dries Up

“Media companies are learning the hard way that sportsbook money isn’t the guarantee it once seemed.”

Adam Zucker: Greg Gumbel Was ‘the Soul of the Place’

"We know what he would want to see, we know how he would want us to do the job, and that’s what we do."

Jon Rothstein Embracing the Moments March Madness Presents on CBS Sports

"This is media in 2025, and it’s media that obviously is always forcing us to adapt, and you better be nimble if you want to survive in this climate."

Popular

Can Bussin’ With the Boys Be the Beginning of NASCAR’s Survival Plan?

"What this partnership can do is give NASCAR another opportunity to reconnect with younger audiences through a more authentic voice than traditional television coverage often provides."

How ‘Sources Tell Jeff Passan’ Showcases a Different Side of ESPN’s MLB Insider

"The suit is replaced by a hoodie, and he adopts a more conversational, relaxed style that adds depth to his on-air persona. On ESPN, it’s all business with reports, updates, stories, and rumors. The podcast feels more like a few guys talking baseball in a cool, entertaining way."

The Accidental Radio Career of 97.1 The River Morning Host Axel Lowe

"I'm not one of those dudes that's so rock it's not going to be appealing to women. I'm a guy that's got a wife and two daughters. I know how to connect with women."

Why SiriusXM Is Investing Heavily in News and Talk Radio

Its portfolio includes properties that reach tens of millions of listeners. That infrastructure doesn't just super serve music fans or sports bettors — it's tailor-made for talk.