Tag: Perry Michael Simon
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How the Media Pundit Class Grew and Why That’s a Problem
Shouldn’t there be some kind of three-strikes rule: Three incorrect predictions and you’re banished from the Council of Experts?
Do Radio Hosts Actually Care About What They’re Talking About?
So many shows do topics because they feel like they have to. Maybe the topic’s trending. Maybe it’s leading the news. But if you don’t care, listeners will notice.
Does Radio Even Have a Future?
“How long do you expect radio to remain viable, leaving debt out of the equation for now? I would think there are better investments, but you can say that for all media.”
Can Cable Make a Comeback in an On-Demand Streaming World?
There may be a subscription market for additional or “different” news, like an in-depth or documentary service or an upscale NPR-style analysis network, but if all you want is just the latest news, you don’t have to pay.
Does Your Social Media Plan Have Goals?
The bottom line should be obvious: Stop doing things just because someone says you’re “supposed to be doing them.”
Are There Media Opportunities in the Wake of Mass Layoffs?
Maybe the way to fight the trash news sources is to do what they do, just with the truth. But monetizing that… I dunno.
Is Coaching as Important as It Should Be to News Media Leaders?
Coaching in the media has been inconsistently valued forever, and I wonder what kind of coaching is being offered today, or who’s doing it.
How to Maintain Control When a Guest Goes Off the Rails
You need to be prepared to push back, to challenge (whether or not, that is, you agree with the spin they’re offering), and to repeat key questions when they’re not being answered.
When Radio Topics Don’t Matter to the Audience (And How to Make Them Matter)
I’m not suggesting that you ignore what’s happening on social media. I am suggesting that social media is not only not real life, but represents a tiny fraction of public sentiment
The Election Year and Local News Media’s Advantage
There are myriad ways of taking pretty much any political issue and focusing on aspects that are germane to your audience’s everyday lives.