When asked why they listen to local radio, 40% of those aged 18-34 said that local content is the key reason. That's higher than the overall level (30%) and the 55+ crowd (20%).
Connoisseur Media has announced it has agreed to sell its stations in Luverne, Minnesota and Madison, South Dakota to Christensen Broadcasting.
Included in the sale...
When asked why they listen to local radio, 40% of those aged 18-34 said that local content is the key reason. That's higher than the overall level (30%) and the 55+ crowd (20%).