Tag: Radio commercials

Instead of letting April Fool’s Day pass with fun jokes and then going back to our day-to-day lives on April 2, how about if we consider an updated way to show the power of radio?

Do we fully appreciate the value of what we do as an art form? Do we encourage and empower talent to create something that our advertisers can easily see has true value?

Promoting event promotions like financial seminars, annual sales, or community happenings requires a strategic approach to ensure maximum reach and engagement. Know how many...

"When considering how to sell live play-by-play commercials, four factors come to mind: broadcast times, tv, streaming rights, and announcers."

Thirty years in any business is a long time. In radio, it's an eternity. For Mike Francesa, it's never been about surviving corporate changes,...