Tag: Radio Promotions

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“Uncle” Jimmy Dodds, Former Kansas City Podcast, Tv Co-host, Dies At 64

"Jimmy was a great friend. Jimmy did the best that he could. Jimmy was talented. Jimmy had great intentions… Jimmy I just want to say job well done and we will miss you and certainly loved you."

Bill Cody Dead: WSM Nashville Loses Iconic Morning Voice

"Bill Cody was one of country radio's most enduring voices"

Triple Tigers’ Shane Profitt to Perform at the 2026 Barrett Media Audio Summit, Damion ‘Damizza’ Young Joins the Lineup

"Shane is currently on the road opening for Luke Bryan but he's taking a slight detour to join us in NYC to perform for our attendees."

Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Promo Meeting: What Will Be Your “Nudestock?”

I’m not suggesting you throw a party and have your listeners strip and go naked. The point is that when Rivers passed, people were still talking about "Nudestock"

Promo Meeting: Executive Orders For Your Show

What I am about to suggest comes with a healthy dose of caution. Do not step on a political landmine, but have some fun.

Spring Promotion Ideas To Renew Interest In Your Radio Station

Radio is excellent at creating, developing, and executing ideas quickly. You may find inspiration from this list to create a quick promotion this year.

Promo Meeting: Surprising and Delighting the Audience With Fun Ideas and Cool Prizes

I used to tell air talent that they should have an answer to this question at the end of their shift. “What did I do to delight and surprise the listener today?”

Promo Meeting: Ideas, Concepts And Thought Starters For Music Radio

When I was working for then Entercom Madison, we found a way to create a huge remote crowd, deliver prospects to the client, and create a fun atmosphere.

Music Radio Should Be Creating Events And Doing The Unexpected

What can creators do to make every show an event? Can we raise expectations for the unexpected? Can we attract attention? Can we do things that truly matter in the community?

Trick or Treat Lessons For Music Radio

Radio’s enduring difference is the power of reach and frequency. In the spirit of election week, do it early and often when promoting something that needs attention.

How About a Halloween Spooky Format Flip

It’s easy to say there is not an equivalence with Christmas music, but there are about 20 that test as superpowers and then lots of alternate versions and filler; Halloween is no different.

Consultant’s Corner: Ron Harrell Harrell Media Group

Radio is searching for a new story. The book is an all-time best-seller full of audience-engaging dramas, thrillers, and advertising celebrations.

Listeners Are Missing The Good Old Radio Wars

Radio once carried a different banner as part stalwart/media cornerstone and part renegade party zone.

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Bill Cody Dead: WSM Nashville Loses Iconic Morning Voice

"Bill Cody was one of country radio's most enduring voices"

Triple Tigers’ Shane Profitt to Perform at the 2026 Barrett Media Audio Summit, Damion ‘Damizza’ Young Joins the Lineup

"Shane is currently on the road opening for Luke Bryan but he's taking a slight detour to join us in NYC to perform for our attendees."

Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

"I think we were just able to paint this portrait of that in time, in real time."