Tag: Radio Sales

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Inside Brian Kilmeade’s New Book, 30 Years at Fox News, and Welcoming Karoline Leavitt

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“I lose my phone 20 times a day. I don’t know where I put my iPad. But for some reason, this stuff sticks. It really helps me see the big picture through all these historic times that we’re in.”

Meet The Leaders: Carl Weinstein, COO, Locked On Podcasts

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"By focusing on the things we can control and produce the most compelling daily team coverage. We are expanding into all the different ways and platforms we can do that, while delivering outstanding results for our advertisers. But also building a powerful company culture."

The Industry According To: Bill McGathy, In De Goot Entertainment

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"We all are guilty of using 'catchphrases,' but not to oversimplify — if you don’t take a risk on an artist you believe in, there will be no reward."

The Miami Marlins Set A Dangerous Standard By Confusing Social Media Popularity With Employee Value

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"Experience, preparation, credibility and the ability to connect with an audience should carry far more weight than an algorithm or the number next to someone's name on a social media profile."

Manage Google Reviews, Or They’ll Manage You

Columns Jeff Caves Jeff Caves -
76% of people "always" or "regularly" read online reviews for local businesses.

New Report Lists NPR, iHeartMedia as Top Media Sales Organizations

Business BNM Staff BNM Staff -
"A few organizations continue to thrive by investing in innovative strategies and maintaining strong client relationships."

How to Sell Sports Radio Recruitment Campaigns to 3 Hot Categories

Columns Jeff Caves Jeff Caves -
47% of all people in the U.S. watch and talk sports daily or several times a week. Leveraging this with your creative and promotion will resonate with potential candidates.

The Thin Mint of Effort Radio Ad Sales Strategy

Columns Jeff Caves Jeff Caves -
The Thin Mint Strategy is a recipe for success, and once you have just one, you will finish the box before you know it!

How Radio Sellers Can Be the Solution For Small Business Owners

Columns Jeff Caves Jeff Caves -
In the face of these challenges, putting on a positive perspective can become a guiding light for SMBs.

How Radio Sellers Can Beat the ‘What’s In It For Me’ Question

Columns Jeff Caves Jeff Caves -
We often get caught up in showcasing the bells and whistles of our stations—the audience reach, the sophisticated technology, and the awards we've earned -- that we don't answer essential questions.

Customer-Centric Strategy For Reaching Radio Ad Buyers

Columns Jeff Caves Jeff Caves -
This strategy will only take 30 seconds of research before your next discovery or cold sales call.

Radio Sales Reps: This Survey is For You

Columns Jeff Caves Jeff Caves -
You can be a part of the solution and contribute to improving the media sales business.

3 Tips for Maximizing Radio Advertising Impact with Social Media Influencer Strategies

Columns Jeff Caves Jeff Caves -
Your radio cluster could be the solution small and mid-sized business have been searching for.

The Warren Buffett Approach to Radio Sales

Columns Jeff Caves Jeff Caves -
Successful negotiation is both an art and a science. With a commitment to creating value, eat like Buffett and negotiate your way to more sales.
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Meet The Leaders: Carl Weinstein, COO, Locked On Podcasts

"Meet The" Series 0
"By focusing on the things we can control and produce the most compelling daily team coverage. We are expanding into all the different ways and platforms we can do that, while delivering outstanding results for our advertisers. But also building a powerful company culture."

The Industry According To: Bill McGathy, In De Goot Entertainment

Features 0
"We all are guilty of using 'catchphrases,' but not to oversimplify — if you don’t take a risk on an artist you believe in, there will be no reward."

The Miami Marlins Set A Dangerous Standard By Confusing Social Media Popularity With Employee Value

Columns 0
"Experience, preparation, credibility and the ability to connect with an audience should carry far more weight than an algorithm or the number next to someone's name on a social media profile."

Inside John Fanta’s NBC Sports Rise Built on Energy, Versatility and Saying Yes

Features 0
"The product better be for the fan. Everything I do has to count no matter what it is. I look at any second on the air trying to meet and exceed the bar that's been set. That's what makes it fun."