Tag: Radio Sales

Browse our Latest articles!

Zimmer Communications Names Mike Stern Director of Programming

0
"Mike is one of the most respected programming minds in our industry, and we’re incredibly fortunate to have him joining our team."

ESPN Should Use Michael Wilbon’s Absence to Plan Pardon the Interruption’s Future

0
"ESPN shouldn't wait until the inevitable arrives to start thinking about what comes next. The network has an opportunity to let the audience see what the next chapter could look like without sacrificing what made the original so special."

How Workhouse Media’s John McConnell Turned a Near-Fatal Bike Crash Into a Philanthropy Mission

0
"I couldn’t move. I had no movement other than a little bit of feeling in my right pinky. In that moment, I thought, ‘This is it. I’m going to die, and this is how I’m going to go out.’”

Bert Weiss Walked Away, But These Radio Talents Still Believe

0
"While I certainly respect Bert and the incredible success he's had with The Bert Show, he couldn't be more wrong. "

A Message to News/Talk Radio Professionals: Go to the Sales Meeting

Columns BNM Staff BNM Staff -
Having open lines of communication with sales can only help.

Advertising Clients Need to Be Known Before They Are Needed

Columns Jeff Caves Jeff Caves -
Should top-of-funnel (ToFu) marketing be a top priority or not?

Manage Google Reviews, Or They’ll Manage You

Columns Jeff Caves Jeff Caves -
76% of people "always" or "regularly" read online reviews for local businesses.

New Report Lists NPR, iHeartMedia as Top Media Sales Organizations

Business BNM Staff BNM Staff -
"A few organizations continue to thrive by investing in innovative strategies and maintaining strong client relationships."

How to Sell Sports Radio Recruitment Campaigns to 3 Hot Categories

Columns Jeff Caves Jeff Caves -
47% of all people in the U.S. watch and talk sports daily or several times a week. Leveraging this with your creative and promotion will resonate with potential candidates.

The Thin Mint of Effort Radio Ad Sales Strategy

Columns Jeff Caves Jeff Caves -
The Thin Mint Strategy is a recipe for success, and once you have just one, you will finish the box before you know it!

How Radio Sellers Can Be the Solution For Small Business Owners

Columns Jeff Caves Jeff Caves -
In the face of these challenges, putting on a positive perspective can become a guiding light for SMBs.

How Radio Sellers Can Beat the ‘What’s In It For Me’ Question

Columns Jeff Caves Jeff Caves -
We often get caught up in showcasing the bells and whistles of our stations—the audience reach, the sophisticated technology, and the awards we've earned -- that we don't answer essential questions.

Customer-Centric Strategy For Reaching Radio Ad Buyers

Columns Jeff Caves Jeff Caves -
This strategy will only take 30 seconds of research before your next discovery or cold sales call.

Radio Sales Reps: This Survey is For You

Columns Jeff Caves Jeff Caves -
You can be a part of the solution and contribute to improving the media sales business.
1...456...13Page 5 of 13

Popular

ESPN Should Use Michael Wilbon’s Absence to Plan Pardon the Interruption’s Future

Columns 0
"ESPN shouldn't wait until the inevitable arrives to start thinking about what comes next. The network has an opportunity to let the audience see what the next chapter could look like without sacrificing what made the original so special."

How Workhouse Media’s John McConnell Turned a Near-Fatal Bike Crash Into a Philanthropy Mission

Features 0
"I couldn’t move. I had no movement other than a little bit of feeling in my right pinky. In that moment, I thought, ‘This is it. I’m going to die, and this is how I’m going to go out.’”

Bert Weiss Walked Away, But These Radio Talents Still Believe

Columns 0
"While I certainly respect Bert and the incredible success he's had with The Bert Show, he couldn't be more wrong. "

How Eddie Olczyk Is Embracing a New Chapter Of A Hall of Fame Hockey Broadcasting Career

Features 0
"I'm very lucky to be an American-born lead analyst and do that many games in our country. It's very humbling and I feel honored. I'm always trying to make the next one the best one. That remains the goal."