Tag: Radio Sales

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NFL Reportedly Extending Team-Access Restrictions To ESPN’s Troy Aikman

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"It is up to the coaches and clubs what they share with him. If they share information they shouldn’t, then that’s on them. The same parameters that pertained to Tom last season will continue this year and also will apply to Troy [Aikman]."

Bart Scott on Not Being Renewed by ESPN: “It’s My Job To Make Them Regret It”

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"I was going in to my radio show, and they called and were like wish we can do it in person. I'm like, no you don't, motherfu**er."

ESPN’s Troy Aikman: Every Broadcaster Has A Conflict On Interest

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"I have friendships every week that I call a game. Whether it's a head coach, an offensive coordinator, or a player. So, I would argue that every broadcaster has a conflict when they're calling a game."

Shaggy Stokes Ends 25-Year Run Z104 Norfolk

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"I am incredibly proud of what we accomplished together."

4 Tips To Earn Your Prospect’s Trust

Columns Jeff Caves Jeff Caves -
"Getting clients to invite us to contribute significantly to their business requires trust and confidence."

Why is Radio the Best Solution to Clients’ Digital Marketing Problems?

Columns Jeff Caves Jeff Caves -
“Borell affirms that our ability to offer strategic planning to our local buyers is a competitive advantage.”

Radio Sales Is Not a Vending Machine

Columns Jeff Caves Jeff Caves -
"Radio advertising is the ultimate subscription sales model. If clients trust us to provide the desired result, they will give us their money again and again."

There is Nothing Old School About a Human Touch in Radio Sales

Columns Jeff Caves Jeff Caves -
"Digital buyers are different, and that's okay. They may not be the right buyer for you to sell to anyway."

Face-to-Face Sales Meetings Have Never Been More Valuable

Columns Jeff Caves Jeff Caves -
"With the increase in virtual meetings, new buyer preferences, limited time, and better tech, we have our work cut out to get the F2F."

Sales Productivity Protects You From Hedge Fund Uncertainty

Columns Peter Thiele Peter Thiele -
"The good news is that most radio station clusters are still very profitable. The bad news, the debt makes many clusters unprofitable."

There’s Never Been a Better Time To Take AM Radio To Market

Columns Jeff Caves Jeff Caves -
"Nobody can argue that mobile phones aren’t more convenient and can stream or provide pods, but your AM radio station stands out in a digital crowd."

For Sports Radio, Less Listeners Means More ROI

Radio Jeff Caves Jeff Caves -
"It's not about how many listen to sports radio. It’s how much they can spend."

Are You Your Clients’ First Round Pick?

Columns Jeff Caves Jeff Caves -
"Let's explore the Top 5 qualities of a 1st round-pick sports radio salesperson."

Steve Lapa Launches ‘3 Minute Planner’ Sales Tool

Business BNM Staff BNM Staff -
"Our video-based re- education approach makes it easy for anyone to learn and implement new strategies quickly."
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Bart Scott on Not Being Renewed by ESPN: “It’s My Job To Make Them Regret It”

Sports 0
"I was going in to my radio show, and they called and were like wish we can do it in person. I'm like, no you don't, motherfu**er."

ESPN’s Troy Aikman: Every Broadcaster Has A Conflict On Interest

Sports 0
"I have friendships every week that I call a game. Whether it's a head coach, an offensive coordinator, or a player. So, I would argue that every broadcaster has a conflict when they're calling a game."

Shaggy Stokes Ends 25-Year Run Z104 Norfolk

Music 0
"I am incredibly proud of what we accomplished together."

Scott Jennings Doesn’t Deny White House Press Secretary Speculation

News 0
Jennings' response certainly didn't close the door on a move to the White House.