Tag: Radio Sales

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Inside Brian Kilmeade’s New Book, 30 Years at Fox News, and Welcoming Karoline Leavitt

“I lose my phone 20 times a day. I don’t know where I put my iPad. But for some reason, this stuff sticks. It really helps me see the big picture through all these historic times that we’re in.”

Meet The Leaders: Carl Weinstein, COO, Locked On Podcasts

"By focusing on the things we can control and produce the most compelling daily team coverage. We are expanding into all the different ways and platforms we can do that, while delivering outstanding results for our advertisers. But also building a powerful company culture."

The Industry According To: Bill McGathy, In De Goot Entertainment

"We all are guilty of using 'catchphrases,' but not to oversimplify — if you don’t take a risk on an artist you believe in, there will be no reward."

The Miami Marlins Set A Dangerous Standard By Confusing Social Media Popularity With Employee Value

"Experience, preparation, credibility and the ability to connect with an audience should carry far more weight than an algorithm or the number next to someone's name on a social media profile."

Face-to-Face Sales Meetings Have Never Been More Valuable

"With the increase in virtual meetings, new buyer preferences, limited time, and better tech, we have our work cut out to get the F2F."

Sales Productivity Protects You From Hedge Fund Uncertainty

"The good news is that most radio station clusters are still very profitable. The bad news, the debt makes many clusters unprofitable."

There’s Never Been a Better Time To Take AM Radio To Market

"Nobody can argue that mobile phones aren’t more convenient and can stream or provide pods, but your AM radio station stands out in a digital crowd."

For Sports Radio, Less Listeners Means More ROI

"It's not about how many listen to sports radio. It’s how much they can spend."

Are You Your Clients’ First Round Pick?

"Let's explore the Top 5 qualities of a 1st round-pick sports radio salesperson."

Steve Lapa Launches ‘3 Minute Planner’ Sales Tool

"Our video-based re- education approach makes it easy for anyone to learn and implement new strategies quickly."

WEEI Set To Close Rhode Island Offices

"Go Local Prov writes that employees learned about the decision this week via email."

The BSM Summit is Over, What Do You Do Now?

"What you do will directly determine what you learn. So, here are some tips on how to put into action what you learned from the BSM Summit 2023."

Innovation Is Changing Everything You Know About Selling

"Buying and selling radio ads is here to stay for the foreseeable future, but how we do it is evolving quickly."

The Digital Future is Already Here for Ad Sellers

"Advertisers are hungry for digital education and will no longer tolerate sales reps that know less about digital than they do."

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Meet The Leaders: Carl Weinstein, COO, Locked On Podcasts

"By focusing on the things we can control and produce the most compelling daily team coverage. We are expanding into all the different ways and platforms we can do that, while delivering outstanding results for our advertisers. But also building a powerful company culture."

The Industry According To: Bill McGathy, In De Goot Entertainment

"We all are guilty of using 'catchphrases,' but not to oversimplify — if you don’t take a risk on an artist you believe in, there will be no reward."

The Miami Marlins Set A Dangerous Standard By Confusing Social Media Popularity With Employee Value

"Experience, preparation, credibility and the ability to connect with an audience should carry far more weight than an algorithm or the number next to someone's name on a social media profile."

Inside John Fanta’s NBC Sports Rise Built on Energy, Versatility and Saying Yes

"The product better be for the fan. Everything I do has to count no matter what it is. I look at any second on the air trying to meet and exceed the bar that's been set. That's what makes it fun."