Tag: Sports Columns

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Magellan AI Data Shows Top Podcast Advertisers Saw 9% Spending Increase During August

Sports accounted for the largest share of top genres, with seven advertisers spending the most in the category. Five advertisers made comedy their largest category, while news accounted for the remaining three.

Doc Rivers Joins NBC Sports Analyst Rotation

"I loved playing the game, I loved coaching it, and I’ve always loved talking about it."

Aaron Lux Moves to Middays at 107.3 Alternative Cleveland

"We look out for our people and want to do whatever we can to keep good talent around."

Prime Video Season Opener Draws Third Largest Regular Season Viewership Ever

"The Highmark Stadium opener rose 5% over last year's Thursday Night Football season debut. Meanwhile, it jumped 21% above last season's full-year average of 15.33 million."

What College GameDay Taught Us About Welcoming Opposing Views

"Sports debate has always been at its best when it challenges its audience to think, question and engage. Saturday provided an opportunity to do exactly that and missed it. The Protect College Sports Act deserved a conversation, not a campaign pitch."

Why NBC Sports’ Return to Baseball Proves Local Broadcasters Still Matter

"NBC’s three-year multimedia agreement with Major League Baseball is off to an impressive start."

Are You Prepared For the 2026 Football Tax This Season?

"The Football Tax feels like an investment. Every year, football asks fans for a little more, and every year, fans grumble. Every year, we pay it anyway."

The Tennessee Titans Set a Dangerous Precedent Revoking Jared Stillman’s Credential

"Owning a transmitter and signal does not make one more qualified of a broadcaster than the other."

Why Netflix’ Sports Podcast Strategy Will Face Its Toughest Test This NFL Season

"Netflix has spent eight months building the sports podcast portfolio. Now the NFL season will determine whether it has built a destination for sports podcasts — or simply just another collection of shows you have to pay for."

Why The Tennessee Titans Pulling Jared Stillman’s Credential Needs More Specifics

"Professional franchises don’t have to agree with a media member. They don’t have to like the questions being asked or the opinions being offered. But when a credential is pulled immediately after pointed criticism and no explanation is provided, it creates the appearance that a dissenting voice is being punished for being dissenting."

Why Pat McAfee On Monday Night Countdown Will Outshine Every Network’s 2026 Football Moves

"With a potential $60 million-$65 million annual extension reportedly waiting in the wings, ESPN is clearly wanting to make a significant investment in his future. Whether you love McAfee, tolerate him or cannot stand him, there is little denying his ability to generate attention."

Nielsen’s Constantly Changing Formula Makes Comparing TV Audiences Impossible

"When the measurement system changes every NFL season, eventually the numbers become less useful for answering the question everyone wants to know: Are more people watching?"

ESPN’s Removal Of The Bottomline May Have Exposed The More Hidden Distractions

"There was something comforting about turning on ESPN and seeing that ticker crawling across the bottom. It told you that you were plugged into the sports world. Today, the sports world isn't waiting at the bottom of our television anymore."

Why College Football Kicking Off Without Lee Corso Just Doesn’t Feel The Same

"There will only ever be one Lee Corso. And for the first time, college football begins a season without him anywhere around it. That’s going to take some getting used to."

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Doc Rivers Joins NBC Sports Analyst Rotation

"I loved playing the game, I loved coaching it, and I’ve always loved talking about it."

Aaron Lux Moves to Middays at 107.3 Alternative Cleveland

"We look out for our people and want to do whatever we can to keep good talent around."

Prime Video Season Opener Draws Third Largest Regular Season Viewership Ever

"The Highmark Stadium opener rose 5% over last year's Thursday Night Football season debut. Meanwhile, it jumped 21% above last season's full-year average of 15.33 million."

Carianne Marshall Exits Warner Chappell Co-Chair Position

"Proudest not only of our growth, but of the incredible culture and values we've fostered together."