For years, people compared a 60 Minutes correspondent chair to a Supreme Court seat: once you got it, it was yours for life. This year proved that's not actually true.
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
"The arrangement resulted in more than 2.47 million viewers watching the fights on CBS, marking the largest audience the UFC has generated on traditional television in the last 10 years."
"It’s a bigger picture and constant. Keep moving and make it great. Make everyone else great. I’ll be doing the same thing up till that final day in Atlanta at the Super Bowl."
"If the idea of running for president was never serious, the whole exercise says less about politics and more about the media environment we now live in — one where even the possibility of a campaign can become just another tool for building a brand."
"The assignment further elevates Shehadi’s visibility across multiple networks and properties, as the veteran broadcaster already maintains a demanding schedule spanning MLB Network, TNT Sports and TBS throughout the baseball and college basketball calendars."
"I felt like I got jerked around a lot because I would go to management and they'd go ‘yeah, that's a good point Don. We should do something about it.’ Then nothing would ever get done about it."
"If the podcast industry is willing to recognize 30 seconds of listening as worthy of credit over "genuine engagement," then radio has every right to examine whether its own standards should evolve as well."
Here’s the question: Will another research company have an opportunity to overthrow King Nielsen? Will radio and audio measurement change? I expect we’ll see a new landscape by the end of the decade.