Tag: The Sporting Class

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Trend Jacking: The Low-Cost Marketing Strategy Radio Needs Right Now

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"One word of caution: do not jack what you do not understand."

Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

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"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

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"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

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"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

Dan Le Batard Discusses Meadowlark Media’s Changes, DraftKings Extension, ESPN and Creative Freedom

Features John Mamola John Mamola -
"One of the things that we wanted to do is give people permission to bet on themselves."

John Skipper: TNT Sports, Versant Consolidation Could Be Good for Consumers

Radio BSM Staff BSM Staff -
"Since now you have too many companies that people want, if they get all the sports they want, if you had less companies, you probably could be good for a consumer."

David Samson, Meadowlark Media Announce Multi-Year Extension

Radio BSM Staff BSM Staff -
"I’m thrilled for the opportunity to grow NPDS for years to come."

John Skipper: ESPN Direct-to-Consumer ‘is Just Overwhelmingly an Aggregation of Content You Can Already Get’

Television BSM Staff BSM Staff -
"There are these so-called bells and whistles that will provide – oh, if you round up, maybe 1% of the value here for consumers."

John Skipper: ‘It’s a Coup’ to Get Michael Jordan to Contribute to NBC Sports Coverage of NBA

Radio BSM Staff BSM Staff -
"How good he’ll be? I don’t know."

John Skipper: The NFL Draft ‘Is an Astonishing Phenomenon’

Radio BSM Staff BSM Staff -
"It’s not interesting to watch, but it’s hard to quit watching, particularly if you care about a team."

John Skipper: CBS, TNT Did Not Offer More Money Than ESPN for NCAA Tournament

Radio BSM Staff BSM Staff -
"They banded together to keep the evil empire from taking the tournament, and TNT took the lion’s share of the money too and got a final."

David Samson Proving His Value As Contract Approaches

Features Derek Futterman Derek Futterman -
"I’ve always had my mouth behind my brain, so I know what I’m going to say before I say it."

John Skipper Doesn’t Believe MLB Will Get $600 Million From a ‘Single Entity in the Market’

Radio BSM Staff BSM Staff -
"My instinct is that ESPN wanted not to go long term because they had other money they were going to have to spend."

John Skipper: New NBA Media Rights Deal is More Important Than Regular-Season Ratings

Radio BSM Staff BSM Staff -
"We’re back to people thinking the ratings are some dramatic indication of the health of the league."
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Sevendust’s Lajon Witherspoon on 30 Years of Rock’s Most Underrated Band

Features 0
"I think we were just able to paint this portrait of that in time, in real time."

The Digital Cul-de-Sac: How Algorithms Are Limiting Music Discovery

Columns 0
"The algorithm is no longer just helping listeners find music. In many cases, it is deciding what discovery even means."

What Does the Future of OutKick Look Like Without Clay Travis

Columns 0
"In today's media landscape, audiences don't simply follow websites. They follow people. They invest in personalities, perspectives, and voices they trust."

How Daniel Cormier Is Approaching Calling UFC Freedom 250 as a Landmark Moment for the Sport of MMA

Features 0
"As a guy that's represented the country in wrestling and the things that I've done, I've always wanted to go to the White House. Now, I have an opportunity to do it. Plus, to do it with fighting and representing the UFC. That's crazy to me."