Tag: TV Ratings

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The Industry According to Gary Jay, Land Shark Promotion Studio

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"Radio cannot afford to become a tired jukebox with 15 minutes of commercials every hour."

Attention Spans Are 40 Seconds. What Does That Mean for Radio?

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"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

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"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

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"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

Newsmax Reports April Increases in Viewership, Revenue, and Digital Reach

News Jason Barrett Jason Barrett -
"We are continuing to build audiences and engagement across every platform and for every audience."

World News Tonight Remains Above 8 Million Viewers in April’s Final Week

News Garrett Searight Garrett Searight -
It marked the 8th straight week of overall ratings growth for the David Muir-led program.

Nielsen is the Umpire That Everybody Hates

Columns Dr. Ed Cohen Dr. Ed Cohen -
The genesis for this column came from two pieces published in the past week: one for video and one for audio.

If AI Is Part of the Audience, How Should It Be Counted?

Columns Dr. Ed Cohen Dr. Ed Cohen -
Should AI-mediated reach be counted? My initial reaction is a qualified yes, but with conditions.

Super Bowl LX on NBC, Peacock Has Potential to Be the Most-Watched Yet

Columns BSM Staff BSM Staff -
"People are quick to forget, but there was undoubtedly some fatigue surrounding Chiefs-Eagles in New Orleans."

Why Netflix and Amazon’s New Audience Metrics Don’t Pass the Smell Test

Columns Dr. Ed Cohen Dr. Ed Cohen -
"I agree that the MAV metric is clear and understandable. It’s also a load of cow dung."

Why TV Ratings Challenges for Nielsen Could Have Major Implications in the Radio Space

Columns Dr. Ed Cohen Dr. Ed Cohen -
If Nielsen loses some national TV clients or is forced to lower rates in the face of stiff competition from VideoAmp, comScore, or other companies, it may look for more revenue on the audio side.

Why a World Series Without the Los Angeles Dodgers Won’t Tank Viewership

Columns John Mamola John Mamola -
"Major League Baseball is the beneficiary of right place, right time"

Ratings Roundup: CNN Sees 40% Year-Over-Year Decline in July

Features Garrett Searight Garrett Searight -
The network finished the month with an average of 497,000 total viewers in primetime.

ESPY Awards Viewership Down 17% From Last Year

Television BSM Staff BSM Staff -
"Airing Wednesday night on ABC, the annual sports award show averaged a 1.3 rating and 2.18 million viewers."
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Attention Spans Are 40 Seconds. What Does That Mean for Radio?

Columns 0
"Listener Eye Contact is the most important skill an air personality — regardless of format — can develop."

Why Mike Golic Returning Is a Home Run Hire for ESPN Radio

Columns 0
"If ESPN Radio wanted to make the strongest statement possible about its commitment to the platform, there may not have been a better option available at this moment than bringing Mike Golic home. Sometimes the smartest move isn't chasing what's next. It's recognizing the value of what already worked."

Has the C-Suite Generation of Hard Work and Ethics Lost Its Way

Columns 0
"I'm saddened that it's often the largest media companies — those that rely on creative content and entertainment — that repeatedly eliminate the very people who helped build those organizations into the giants they have become."

How Matt Barrie Is Prepared To Tackle the Challenge of Hosting SEC Nation

Features 0
"If you're a college football junkie like I am, there are few jobs with ESPN that scratch that itch. SEC Nation is one of them."